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Can
Social Bookmarking Help Me?
You have probably heard a lot about social bookmarking
lately.
As a matter of fact, you can spend hundreds of dollars right now just
to find out what it's all about. Well, not here. I am giving you this
information.I did the research and found this to be a super way to get
more traffic to your site. The best news is, it's 100% FREE.
What is Social Bookmarking?
It's a public list of your favorites. Not all your favorites, just the
favorites you want to share with others. You can add any website to
your public list and retrieve it from any computer. (This is done on
someone else's server, not your computer)
When you list a site in your bookmark list, anyone looking for that
same type of information can do a search at the bookmark site and find
the sites that you have bookmarked. It is like a search engine without
all the trash.
When you do a search in a search engine, you get all the sites that
have something to do with the keywords you typed into the search box.
It is easy to get a bunch of garbage sites that are loaded up with
keywords but have poor content on the actual site.
The great thing about social bookmarking sites is the only sites you
will find there are sites that other people have looked at and decided
were worth saving for future reference. Real people have decided to
save (bookmark) the sites, not robots. Real people also monitor the
sites so if trash does get added, it is soon deleted.
The more people who bookmark a site, the more popular it becomes. As an
example, lets say you are selling widgets for a really great price. You
bookmark your home page on many public bookmarking sites. When someone
is looking for a widget, they do a search at the bookmarking site and
your bookmark comes up. They go look at your site and decide your
prices are so good, they might want to come back later when they need
another widget. So they add your site to their bookmarks for future
reference.
When someone goes to one of these sites and types widgets into the
search box, your site listing will come up in the search. If many
people have bookmarked your site, you will be listed high in the search
results. It's kind of like a voting system. If you site is good enough
to bookmark, other people will want to see what all the fuss is about.
Unlike search engines where all you have to do is good seo, the sites
you will find in the Social Bookmarking sites are quality sites that
other people enjoyed enough to save. You don't really have to have a
good site to get listed in the search engines.
How do you get started?
Do a search for social bookmarking, many sites will come up.
Go
to each site and register for an account. It's FREE! Once you have your
account set up, start listing your site. Make sure you add proper tags
to your listing.
Tags are the same as keywords with a twist. These sites will tell you
what the most popular searches are on their site. You choose the tags
that will work with your site or page and are also part of the popular
list. Many of the sites will also offer a spot to write a small
description of the site you are bookmarking. Add a description that
uses some of your tag words for added benefit.
Building popularity
As with anything that is worth doing, this will take you a while to get
it all set up and running smooth but the end result will be very well
worth your effort.
Start with one bookmarking site and one page from your site. (Start
with your squeeze page and build your newsletter list) Set up your
account with the bookmarking site and add your page to the bookmarks.
Make sure you use the best tags and description you can. (Check the
popularity list on the site) Doing this in itself will help you get
more traffic. Now you can go one step further and work both sides of
the system.
Add a link to your site that will lead back to the bookmarking site
that has your page bookmarked. Ask your visitors to bookmark your site
on the social bookmarking site.
My example is below
Bookmark my site at Blinklist.com and access it from any computer,
anytime. Create a link to the bookmarking site so your visitors only
have to click.
You want to make sure the page opens in a new window so when your
visitors are done setting up their account, they will still have your
page handy to bookmark.
Next Page
Now move on to the next page. You will want to offer a different
bookmarking site on each page. Why? So you can get as many bookmarks on
as many sites as possible. Use the same information in the example
above but change the social bookmarking site you are promoting.
Won't this look odd to your visitors? No. Most people will ignore the
suggestion once they have bookmarked your site. They won't even notice
that you have changed the name of the link. They will see, Bookmark my
site, and think, "I already did that", and they will move on.
Final Note:
Don't SPAM the sites. Make sure what you are listing is relevant and
useful. You don't want to bring traffic to a page that has nothing but
links, you will probably get banned form the bookmarking site. Only
bookmark your pages that have actual content. Ask yourself if you would
truly add this page to your own favorites list? If your answer is no
then don't list it.
Social Bookmarking: The New Link Building For Search Engine
Optimization
Contrary to popular belief, search engine optimization is extremely
easy. You need to think about what it would take for you to become the
renowned expert in your field. You must offer content that is original
and valuable to a consumer. Only then, will you conquer the major
search engines.
One way link building is the core part of search engine marketing.
There are many simple ways to obtain one way links: directories,
articles, press releases, and most importantly social bookmarking. When
you submit your website to a directory, the directory has an editor
take a look at your website and either approve or deny it based on
their rules. If you are approved, you will gain the all
important
one way link pointing to your website. Directories need to accept new
submissions to keep their content fresh. This makes the search engines
and consumers happy.
Social Bookmarking gives YOU all of the power. You select your site and
use a social bookmarking website to gain one automatic backlink. It
does not stop there! Then, you add tags to the listing. The secret here
is that you get a link to your site on every single tag page as well.
That can result in anywhere from 10 to 20 one way links per social
bookmarking site! You must make sure that your website offers unique,
relevant, highly valuable content. If it does, other people will
bookmark your website as well. The more people bookmark your site, the
better traffic you will gain from that social bookmarking website.
Social Bookmarking is the best way to create an internet buzz about
your products or your company. If you offer unique content that people
will find useful, you have outstanding odds of ending up on the front
page of social bookmarking websites. If your link is on the frontpage,
you will receive a large amount of traffic for the effort.
If you do not offer outstanding content on your website, you will still
gain the all important one way links to your website. Even negative
reviews of your site will not change the ways the search engines see
your link. Search engines look for new relevant content. All you have
to do is provide it to them!
The most important aspect of social bookmarking is spam. Most sites
allow their users to either vote on the importance of a site, or allow
them to ignore you and your site slowly goes away. Don’t ruin
this great opportunity for the other internet marketers out there.
Social bookmarking is based on the idea of a sites popularity being
decided by the visitors of that site. Make sure you are adding
important sites that you use every day to these sites, as well as your
own personal websites. Social bookmarking is meant for the entire
community to enjoy. You should cater your bookmarks to a person that
would find them, not the major search engines. You can be sure that the
search engines will figure out how to find social bookmarking spam,
just like they’ve found all of the other spamming methods.
Link exchanges are a thing of the past. The only time when link
exchanges work is when they provide useful information and products to
your customers. Otherwise, link exchanges are nearly useless. Search
Engines have figured out the idea behind the link exchange and have
lowered the value of exchanged links to almost nothing.
Links are the most important aspect of search engine optimization,
according to all three of the major search engines. Even the links you
use inside of your website count. MSN, Yahoo, and Google all analyze
your site’s inner linking structure to figure out what
keywords
are most important to your website. This is the best way for them to
find which keywords are important in regards to your company. Spamming
of search engines is on the rapid decline, because search engines have
become smarter than most of us.
Use your head and you should be soaring to the top of the search
engines in no time!
Social Bookmarking – A New Age In Search - Part 1
This article will be in two parts because Social Bookmarking
affects two totally separate and distinct groups of people. They are of
course internet users or surfers on one hand and then on the other
there are webmasters and blog owners. In Part One, we will focus on the
users and surfers.
For all intents and purposes, Social Bookmarking sites are not that
much different to Search Engines, but they offer users so much more
than the traditional Search Engine site.
To demonstrate the differences, let’s talk about Google for
example as a search engine and how it works compared to Social
Bookmarking site such as Furl or Delicious. I don’t have any
intention of getting into all of the technicalities here, but more of
an overview to demonstrate the benefits of Social Bookmarking to users.
With Google, a web site owner purchases a domain, writes a site
(let’s say it’s about dog training for the purpose
of this
example), buys some hosting and puts the site live online. They may or
may not choose to submit the site name to Google, but one way or
another Google will eventually find the site sitting on the web. Google
will then analyse the coding of the site, the keywords used (dog
training) and their density in the text and headings, the titles and
descriptions for the site and through the awesome power of their secret
algorithm place the page somewhere in their index. And guess what? This
is all done by a computer that has no regard for the aesthetics of the
site, the richness of design or the quality of the graphics used. Quite
simply, to some extent it could well be another machine generated site
out to make a quick buck with Adsense ads.
Social Bookmarking sites on the other hand provide a refreshing change
for user oriented search. If you haven’t seen a Social
Bookmarking site, go to one of the most popular sites Delicious. (You
can’t put links in articles, so search it on Google.) To
detail
all of the available features at these sites is well beyond the scope
of this article. It would require a small ebook. The most important
thing to note however is that if you search sites by popularity, this
means that they are ranked by the number of users that have them
bookmarked and not by some machine. This is people power in action.
Real human beings have viewed these sites and considered them good
enough to add to their own personal bookmarks.
Another very popular site is Furl and for blogs, well you just
can’t beat Technorati.
You can perform searches on these sites in the same way you would
perform a search on Google, but you can have sites ranked by most
recent, popularity and tags.
The tags are the most interesting feature of these sites. When you go
to the tag area, the site will show a “tag cloud”.
Your
screen will show a range of tags which are in different colors, size
and intensity. The larger the tag and the brighter the intensity the
more popular the tag is.
In order to use a Social Bookmarking site, you need to register, which
is free and set up your own account. Then when you bookmark a site in
your own account, you allocate it tags, similar to how you set up
categories in your browser. But tags provide a much better system
because unlike a browser, you can use more than one tag. For example,
if you have a category on your browser for clothing and you come across
a site, you might well bookmark it and place it in that category. If
you’re anything like me and have heaps of categories, it can
be
easy to forget where that site was bookmarked. But with social
bookmarking you can tag the site with “clothing”,
“fashion” and “footwear” for
example and when
you select any of these tags in your own bookmarking area the site will
be listed.
One of the other great features about these sites is that your
bookmarks are with you wherever you go and not just on your own
computer. You just have to log on to your account and there they are.
To sum up then, social bookmarking is the future of search. It is
powered by humans, assessed by humans and voted on by humans. These
sites provide a great means of sharing quality content sites so start
bookmarking today.
How to Use a Social Bookmark Site
Social bookmarking sites are a great way to promote your
blog,
articles of interest and websites. A social bookmark site allows you to
set up an account and keep track of your favorites and "tag" them by
keyword or subject as you go; after that, you can share them with
friends, family and co-workers to build lists of interesting finds on
the Web. As more sites are indexed and shared, you can start searching
for niche topics and subjects with a simple search on each social
bookmark site. Here's how to get started with social bookmarking sites
Instructions
Step 1
Set up your account
on each social
bookmarking site; this will include a public user name, password and
maybe a website as part of your profile.
Step 2
Download the
buttons. These are
typically available to all users so that you can add them to your blog
or website and encourage other visitors to bookmark your posts.
Step 3
Create your lists.
You can arrange lists
of specific information for each submission. This will help you keep
everything organized and makes it much easier to share information with
niche groups.
Step 4
Submit a URL link to
the site and fill
out the description box, tags, keywords and subject, if needed. This is
how you "index" your articles, posts and submissions.
Step 5
Continue submitting
URLs through the
system and categorizing them accordingly to build your list. Provide
valuable content at all times so you are not labeled as a spammer.
Step 6
Start networking.
Branch out to other
people in the community who have created lists with similar topics and
keywords. This is how you can start promoting your list and URLs, and
it helps you become an active user.
Step 7
Visit your major
sites every day.
Maintaining a steady level of activity makes it easier to find quality
information and connect with other users.
How to Use
Social Bookmarking Sites to Your Advantage
I've been getting really excited lately about the whole social
bookmarking trend in internet marketing. This is because I'm on a
traffic kick, testing out new things to bring my website more traffic
– something all webmasters want to do.
Social bookmarking is one of the top techniques that you can use to
promote your website and build more traffic. If you're not involved,
it's time to get with the program!
Social bookmarking started for me when I joined a few of the top social
bookmarking sites. You may think this is all you need to do to get
involved, but trust me – there is more to social bookmarking
than
simply joining the social bookmarking circles!
The first thing to do is visit a few of the top social bookmarking
sites: Digg, del.ici.ous, Furl, and Yahoo, just for example. You can do
a Google search for these to find them if you've never been there
before.
Then, sign up for a free account with each of these. When signing up
for an account, you will have the opportunity to select buttons that
you can add to the end of each of your blog posts. This will allow
readers of your blog to "Digg" your post over at the Digg social
bookmarking site.
When someone clicks on your Digg button, it will bring them to the Digg
site, where they would login with their account username and password.
The blog post or article would then appear as a URL, and the person who
clicked "Digg" will have the opportunity to post a comment about your
post.
This can do nothing but good things for your website. If everyone gives
your post a Digg, think of all the links in Digg you will have pointing
back to your site. This will certainly increase your traffic when
someone goes onto Digg looking for a post on a topic that interests
them.
This is where I initially went wrong in my social bookmarking efforts.
You don't want to stop after just joining these social bookmarking
sites and leaving a button on your blog posts for everyone else to find
and click. You want to get actively involved in the social bookmarking
process by becoming an active member of these sites.
What I mean by being "active" is that you want to visit these sites,
and find topics of interest to you, or topics that relate to your
online business. Once you find other posts on your topic of interest,
then you have the opportunity to bookmark, or "favorite" those posts,
and add a comment.
Doing this can really increase your traffic, as evidenced by my own
increasing website stats just by doing this one thing alone. If you
"favorite" other people's sites and they "favorite" your site and you
each comment on other's posts, then you will soon have a network of
links pointing back to your site.
This important piece of the social bookmarking puzzle is something I
didn't even realize myself until I got involved with my latest social
bookmarking site called "Squidoo". Apparently, Google just loves
Squidoo at the moment, so I jumped on the bandwagon along with others I
know joining the site.
The great thing about Squidoo and sites like MySpace is that you can
create a "lens" which is just like a mini web page, or landing page
that gives visitors to that lens a quick overview of what you have to
offer. This will hopefully entice them to click your links and bring
you more traffic.
I've made darn sure this time that after creating my lens I did not
just leave it at that. I have visited other lenses on my topic of
interest, added those lenses to my "favorites" list, and sent comments
to others in hopes that others will visit my links as well. So far,
this has increased my traffic very quickly and I may even reach a
personal goal thanks to this technique alone!
Next, I am going to try creating more than one lens and link one to the
other, which will hopefully entice visitors to read one of my lenses,
and then click on to the other, increasing my traffic even more!
The thing to watch out for when using social bookmarking sites is that
you don't want to be a spammer who is out there just to get your links
seen and clicked. As with anything in internet marketing, like forum
posts, no one likes someone who is just there to advertise themselves.
You want to offer valuable information, and make a valuable
contribution by offering good advice, and great content.
Social Bookmarking & Traffic To Your Site
Social bookmarking has become a powerful tool for many online business
people, and you are losing a lot if you do not know how to use social
bookmarking for your website's advantage. Take note that almost
everybody has been using this traffic generating tool, so you have to
make the most out of social bookmarking.
How to use social bookmarking to generate traffic does not require you
to be an information technology expert. The very first step that you
have to take is to register with the major bookmarking sites
–
there are hundreds of bookmarking sites out there, and you want to
belong to the sites that have been proven to be effective in generating
traffic for websites. Familiarize how the services work, so that you
can make the most out of them.
Update your profile. You may provide a short description of yourself,
which includes your interests, your expertise and the kind of business
you are in. This is important as other users get to see your profile,
and they may contact you for some information or pieces of advice
regarding your field of expertise. When these users feel that you know
what you are doing, they are likely to become regular visitors of your
website.
Bookmark your own website or Web pages. The very reason why you joined
the social bookmarking community is to have your own site bookmarked.
It is nothing but logical then that the very website or Web pages that
you have to bookmark are your own. You will be asked to tag your
bookmarks with keywords, and make sure that you tag them properly. You
can also ask your friends and family to bookmark your site or pages to
make your them more visible.
Make use of social bookmarking submitters. As mentioned, you have to
join in several bookmarking sites. Submitting your bookmarks to every
site that you are a member of can take take much time and effort. Thus,
have a social bookmarking submitter submit your bookmarks to multiple
social bookmarking sites. Examples of these submitters are Only Wire
and Social Marker.
Participate in social bookmarking activities. Add friends, comment and
vote on the users' submissions, and join forums and discussions.
Bookmark other sites, too. Showing the people in the community that you
are interested in its happenings will strengthen your social
bookmarking credibility. These activities will provide more exposure
for you and your site and pages, too.
As you can see, how to use social bookmarking is not as complicated you
or other people might have thought it is. In fact, it only takes sheer
common sense for you to be able to utilize social bookmarking to drive
traffic into your site.
How-to use the Benefits of Social Bookmarking to Promote Your Small
Business
To promote your business you need to get into the routine of
bookmarking any new content that you create and distribute.
For those who may find it useful we have added a transcription of the
video…
Del.icio.us
Delicious is an example of a Social Bookmarking service, which means
you can save all your bookmarks online, share them with other people,
and see what other people are bookmarking.
Some of the Top Social Bookmarking Sites
There are many bookmarking sites. Some of the best known are digg,
reddit and stumbleupon.
To promote your business online, you need to get into the routine of
bookmarking any new content that you create on as many of them as you
can.
Over the last few years, they have become a major and incomparable tool
for companies to enhance their Internet presence.
The Benefits of Social Bookmarking
1. Search Engine or Organic Traffic
If you look on a bookmark as a one-way backlink, we know that part of
Google’s algorithm is to count the number of backlinks to
assess
your Page Rank, and will probably help you get higher rankings on the
search results page.
One thing that so called “Gurus” fail to tell you,
(or
don’t know), is that some Social Bookmarking sites such as
del.icio.us, operate a “nofollow” policy. There is
a simple
way to get over this to claim your “Google Juice”
which I
will explain later in this video.
Google and the other search engines send their robots to the Social
Bookmarking sites many times a day, subsequently your new pages are
likely to be indexed extremely fast.
2. Direct and Indirect Traffic
Many people use sites like digg and delicious as search engines in
their own right, as they can find many links to blogs, videos and other
content that is classified by user-generated tags, avoiding what Google
decides to serve up.
Social Bookmarking sites cannot only be used to send traffic to your
blog, but also to other content that you have submitted to other Web 2
platforms. For example YouTube and other video sharing sites, podcast
directories, squidoo lenses, hubpages and many more.
Another important benefit to consider is that the visitors that arrive
on your landing pages are highly “targeted”, as
they find
you from tags and keywords that you have selected, and content that you
have created.
3. Relationship Building
We’ve established that Social Bookmarking is a great way to
“announce” your fresh content and make your content
available to a wider audience, but probably the greatest benefit is
that bookmarks (along with micro-blogs) can open the door to building
relationships with your prospective clients.
Can Your Business Benefit from Social Bookmarking?
Modern marketing methods dictate that it is no longer sufficient to
just put your “sales messages” in front of
prospects. You
need to develop conversations in order to attract prospects.
You need to be able to produce quality, relevant content, that attempts
to solve the problems that your target audience may have, and
distribute it to as many Web 2 platforms where you can be found.
This can take several forms
Content Factory
Articles or blogs that you can either host yourself, or use free
platforms such as Blogger, Squidoo or hubpages
Images that you can share on sites like Flickr
Videos that you can promote on youtube, viddler and many more
Audio Podcasts that you can submit to lots of directories
Most businesses can benefit from Social Bookmarking strategies.
Social Bookmarking Tips and Strategies
Tagging your Content
Most Social Media sites use a system of tagging to categorize their
content.
Think of a tag as a user-generated keyword.
Instead of using a search engine’s algorithm to find
information
that you are interested in, the contents’ creator decides
what
keywords their item is about.
This is an example from delicious. Up to 5 tags are acceptable on most
sites.
SEO Techniques
By using some simple SEO techniques, you can give your content the best
chance of being “found”.
Keyword Research
The single most important task to do is your “keyword
research”. It’s not rocket science, but it must be
done
before you actually create your promotional blog or video.
It’s not within the scope of this presentation; suffice it to
say
that you need keywords that have lots of searches and not too much
competition.
Google’s external keyword tool will give you the first, and
Google’s search results will give you the second.
Metadata
The bookmarking sites all follow the same formula to enter your
metadata.
To illustrate the metadata that you need to prepare – this is
a
screenshot from Content Buzz that shows you what is necessary.
You need a punchy, eye-catching title that has your targeted keyword as
near the beginning as you can.
You can also include your main targeted keyword or a secondary one in
your description. It’s best to keep your description down to
under 250 characters to be accepted on all the Bookmarking sites.
You need to prepare the URL that you are promoting. It can be a link to
your latest blog, a video on youtube, an image on Flickr, or a podcast
on one of the podcast directories.
Finally you need to enter the tags that you have prepared.
That’s all there is to it. You can vary your titles,
descriptions
etc to further your SEO reach, but the most important factor is to make
sure you are promoting “quality” blogs, videos etc
for the
best results.
Social Bookmarking Profiles
Many of the Social Bookmarking sites enable you to create a profile of
yourself or your business.
For example, in Delicious you can label your bookmarks with either your
own name or your company’s name.
You can also put in a link to a site that you want to promote. In this
case we have used the Content buzz blog site rather than a sales letter.
Turning “nofollow” links into
“dofollow” ones.
For this example I have taken the RSS feed from our del.icio.us page,
and added it to a feed aggregator, in this case Feedagg, and bingo! All
the links have achieved “dofollow” status.
Rss aggregators are another module included in Content buzz.
At the bottom of your delicious page you will find the RSS feed you
need for the feed aggregators. You just copy the shortcut to the link.
You simply go to a feed aggregator, in this case Feedagg, and add the
feed to your desired account.
These are some “nofollow” links on Delicious:
These are the same links on Feedagg, which are now
“dofollow” links, with the added “Google
juice”.
This is a simple but very powerful procedure that you can use to
develop some really advanced SEO strategies.
Give and You Shall Receive
As we’ve seen, Social Bookmarks can effectively
“spread the word” about your Blogs, Videos and
Podcasts.
By sharing links to other quality content on other people’s
Authority sites, you will gain credence for your own promotional
efforts.
In fact, it’s essential to mix your promos up with other
peoples’, or your account may be suspended for spamming. What
ratio? Well I think 2/3:1 is sufficient, you may have a different view.
10:1? Keep in mind that the object of the exercise is to grab
people’s attention, to give you a vote or visit your site,
not to
be ignored!
Most of all make your bookmarks totally relevant to your niche, and
interesting enough to not be considered
“timewasting” to
your followers.
Digg and StumbleUpon
I would recommend that you work hard on your posts to digg and
stumbleupon, probably the most highly trafficked Bookmarking sites.
Make sure your posts have great keyword loaded titles, and link to top
quality content. Don’t be afraid of being funny or
controversial.
A little more thought and effort at the planning and doing stage, will
bring long term success to your marketing campaigns.
Benefits of Automating Your Social BookmarkingBy automating most of the
creating profiles and submission processes, you can really leverage the
time that you need to pursue a productive Social Bookmarking campaign.
I would like to finish by giving you a short demo of how Content buzz
can help you use Social Bookmarking strategies to promote your business.
How to Use Social Bookmarking to Promote Your
Business
Social bookmarking sites, such as Digg, Redd-It, StumbleUpon and
others, allow Internet users to rank and store websites, blogs,
articles, videos and other types of website content. They can also be
used to promote your home business website and increase your site's
traffic. When used properly, with good conversion optimization
techniques in place, they can also help affiliate marketing sites
succeed in making money.
In this article, my guest, Cliff Posey, takes a look at social
bookmarking - specifically, how best to use social bookmarking sites
and how NOT to use them and provides other tips that will help you
navigate the social bookmarking landscape.
If you have been thinking about promoting your websites, blogs or
affiliate marketing programs through social bookmarking sites, this
guide will help you get started.
How to Use Social Bookmarking Sites
First off, you need to find a social bookmarking site and register as a
user. If you participate in affiliate marketing programs, your best bet
is to choose one of the more popular sites, such as Digg, Del.icio.us,
Reddit or StumbleUpon. These social bookmarking sites have the most
traffic and allow you to submit and bookmark websites and blogs.
The next step is to get used to the site. To make the most of social
bookmarking, you need to make sure that there are other users besides
yourself who will be interested in your website content. Different
social bookmarking sites have different types of users. Finding a site
that works with your niche rather than against it is a must.
Finally, pay special attention to the blogs, websites, and articles
that are bookmarked the most and ranked the highest. This will give you
an idea of what people like to see. Knowing your audience is essential,
particularly if you are promoting affiliate marketing programs or
niche-specific blogs.
How Not to Use Social Bookmarking Sites
Nobody likes a spammer. Social bookmarking users are no exception. If
you want to promote your affiliate marketing programs, it is best to do
it in a round-about way. Sales copy will only make it so far up the
ranking.
The blogs and websites that do best in the social bookmarking arena are
those that offer entertainment, worthy news, or some sort of draw. In
other words, don't submit content with a title like "Check Out These
Affiliate Marketing Programs".
When submitting content to social bookmarking sites, it is essential
that you stick to submitting quality content. Once you get traffic
flowing into your websites and blogs, the sales will follow naturally,
especially if you focus on conversion optimization on your site or blog.
More Social Bookmarking Tips
A few other things you will want to keep in mind when promoting
affiliate marketing programs and blogs through social bookmarking:
* Timing is everything. Articles that
get at least
25 votes within the first 15 minutes will rise through the social
bookmarking ranks faster than articles that get 25 votes in two days'
time.
* Opening several accounts on one social
bookmarking
site so that you can vote for yourself should be avoided. This will
only damage your reputation if you are promoting your own blogs and
affiliate marketing programs.
* Get your friends to help. This is the
easiest and
best way to promote your blogs and affiliate marketing programs through
social bookmarking.
When done properly, social bookmarking can be an effecient and
cost-effective PR tool to get traffic to your website and promote your
small business.
Tagging For
Traffic
Are you familiar with the latest craze sweeping
the web?
More and more savvy web users are turning to a new way of searching to
find quality information that does not rely on traditional search
engine algorithm. Fed up with sifting through pages and pages of
irrelevant search engine results to find what they want, web users have
switched to tagging as a viable, time-saving alternative to researching
for distinct information. This new tagging trend is luring legions of
Internet surfers.
What is Tagging?
Tagging is basically assigning keywords or tags to web content such as
photos, web pages or blog posts. When a web user talks about tagging,
he is simply referring to how he summarizes what his web page, picture
or blog is all about.
With tagging, a user determines what the content is about and tag or
labels it. This tag, maybe one or more words, provides a short
description of the content or the category it conforms to. It is
somewhat similar to bookmarking a web page on a user’s own
computer sans the systematic categorizing methods like folders. Also,
instead of the entry being saved on his personal computer, it is saved
on publicly available sites or social bookmarking sites that anyone can
use to tag web content. Web surfers tag the content they find
significant and these appear on the bookmarking sites. Other Internet
users interested in the same subjects can then find real content or
resources other users found useful.
Why Tag?
Tagging helps web page owners to know what users are searching for.
They then create web content that is relevant and easy to find. In the
process, these contents will gain in popularity as well.
If a web page operator made a web page for an in-demand tag that
everybody is searching for, he will definitely get highly targeted
traffic. Other users who found the content of the web page of good
quality will bookmark the page making it rise in popularity. As it
becomes more popular, more and more users will bookmark it paving the
way for more traffic. By tagging content, it gets to be evaluated by
users who decide if the content is useful. If it is useful, free
traffic will follow. Another thing with tagging is that a web owner can
select several tags for each page in his site. This means a chance to
rank high for many tags in the highly-trafficked bookmarking sites that
use tags to organize information.
In a
nutshell, tagging gives a web owner another avenue for getting his
site noticed by buyers without having to resort to advertising. It can
also lead to other possibilities. More traffic can stimulate increase
in sales, produce adsense income, and earn affiliate commissions. Other
users can also subscribe to the web owner’s list. Web users
know
for a fact that in the web, it is all about traffic. Tagging can help
generate a steady flow of traffic which ultimately leads to a solid
business.
So, are you tagged?
The Top 2 Points You Must Definitely Consider About Tag And
Ping To Get Masses Of Traffic To Your Site
Have you heard all the buzz about Tag and Ping? Tag And Ping
is
the latest craze hitting the net - bringing immediate exposure and back
back links to sites. A whole new way of finding information, and a
whole new ballgame for webmasters to play!
Tagging is a new way to mark things on the internet. In the old days
search engines would spider a page and decide what it was about; with
tagging, people decide what the content is about and "tag it". This tag
then serves the purpose as a short description of a webpage, or the
category it fits in.
No more relying on old out-of-date search engine algorithms. Real
individuals tagging real sites bringing real targeted traffic. No more
squandering time searching through search engines for relevant
information. Just enter your topics and see what other individuals have
found interesting!
The development of tagging has brought about the term "Social
Book-Marking". People are now starting to create bookmarks on central
websites, instead of on their private computers. People surfing the web
"tag" the sites they find fascinating and they then appear on bookmark
search engines. Other individuals interested in the same topics can
then come and find real pages, voted for by real humans.
This brings about a whole new system for web masters to find out what
people are looking for, and then creating pages that are deserving of
attention, and easy to find. Bookmarking pages are a great tool for web
masters to do research. Just take a look at popular tags and then look
at what pages are being bookmarked the most. Pay attention to those
pages to get an idea of what you should be writing about. Put a new
twist on it and you will find that your web-site will gain in
popularity as well. Bookmark pages are also great for figuring out new
subjects to write your own info products about. They are also good for
figuring out new niches to jump into.
If you are creating a web site for a "hot" tag that everybody is
searching for, you'll get massive highly targeted traffic! Not only
this, but the main search engines pick up on the tags and you will get
back back links from the engines with the tag listings!
After you have tagged information you ping the tag-search-engines and
they quickly come and index your pages according to the tags. You then
appear at the top of the listing until somebody else creates newer
pages for that tag.
If
you know that there are over 15 billion web pages? All are not useful
for yourself and some are useful ratedly so we book mark such pages so
that can be useful for latter use.
We
have
many choices today. We could bookmark or add to favorites in our web
browser but you can not manage to many sites with browser and even your
computer become slow as it requires the use of RAM.2nd disadvantage is
you cna not shre the book marks with others.
There's
a new way that doesn't use a browser. It uses a website. This is called
a social bookmarking sites.With social bookmarking sites not only you
can save your book marks but can share with the world.Nowadays the
social bookmarking sites are best source for generating free
advertisement and free traffic.
We'll
see three things:
1.How
to get started with bookmarking
2.How
bookmarks are organized by tags
3.Why
this kind of bookmarking is social.
Go to any social bookmarking site and sign up for a
free
account. While you're signing up, you'll see an easy to add a couple of
buttons to your browser(most social bookmarking sites).That is called
tag buttons.With Tag button you'll add new bookmarks to the
website. On any website you can click Tag to save that site as
a
bookmark to social bookmarking sites.
For
example you are a gardener and occassionally browse the sites related
to
gardening.You book mared the sites you want to revisit.Then you can tag
the sites to a social bookmarking sites to easily remember
them.
Here
how it works :When you tag a site: a new window opens and asks for more
information. You can add keywords or tags that describe the site. These
will help you to easily rember bookmarks later.
When
you
save any site with tag two things happen.1. the site is saved with all
your other bookmarks on social bookmark site.2. the tags are saved in a
list of all your tags. You just repeat this process for every site you
want to save.
Suppose
you have so many sites bookmarked now because of tags you can easily
identify each site with tags addded.Let me explain further.To find out
all sites about rose(As I said in example above you saved or
bookmarked the sites about gardening)you just click the
tag rose and you will get every bookmarked site tagged with word rose.
Now let's look at the social
part of bookmarking ..........
Think
about your gardener friends.Do they get some benefits from your own
bookmarked about gardening sites?Off course they do! Most social
bookmarking sites allow to save bookmarks either publicly or
privately.It is your choice.Your friends and colleges can see your
bookmarks and use your tags just like you. As by sharing your tags with
other people you are interacting with them in a social way so this is
called social bookmarking. Your bookmarks can benefit other people.
Let
us
check this another way.You and your gardener friends start using common
tags and when every one of you find an interesting site you tagged it
so
in a few months you have an interesting database about gardening
sites.If you make them public then other people with interest in
gardening can use them and make it easy for any gardener to find
relavant information.
In
short
together many like minded people create a network of sites about
a common topic and that organized by tags so anyone can use.
What is
social Bookmarking
Site?Social Bookmarking Site is where you can save your favorite
sites and urls with tags for the purpose of
latter using and
sharing them with friends and relatives.Your saved bookmarks
can be
shared with private group or with publicly.
Social
bookmarking
From
Wikipedia, the free encyclopedia
Jump
to: navigation, search
Social
bookmarking is a method for Internet users to share,
organize, search, and manage bookmarks
of web resources. Unlike file sharing, the resources
themselves aren't shared, merely bookmarks that reference
them.
Descriptions
may be added to these bookmarks in the form of metadata, so that other
users may understand the content of the resource without first needing
to download it for themselves. Such descriptions may be free text
comments, votes in favor of or against its quality, or tags that
collectively or collaboratively become a folksonomy. Folksonomy is also
called social tagging, "the process by which many
users add metadata in the form of keywords to shared content".
In a social
bookmarking system, users save links to web pages that they want to
remember and/or share. These bookmarks are usually public, and can be
saved privately, shared only with specified people or groups, shared
only inside certain networks, or another combination of public and
private domains. The allowed people can usually view these bookmarks
chronologically, by category or tags, or via a search engine.
Most social
bookmark services encourage users to organize their bookmarks with
informal tags instead of the traditional browser-based system of
folders, although some services feature categories/folders or a
combination of folders and tags. They also enable viewing bookmarks
associated with a chosen tag, and include information about the number
of users who have bookmarked them. Some social bookmarking services
also draw inferences from the relationship of tags to create clusters
of tags or bookmarks.
Many social
bookmarking services provide web feeds for their lists of bookmarks,
including lists organized by tags. This allows subscribers to become
aware of new bookmarks as they are saved, shared, and tagged by other
users.
As these
services have matured and grown more popular, they have added extra
features such as ratings and comments on bookmarks, the ability to
import and export bookmarks from browsers, emailing of bookmarks, web
annotation, and groups or other social network
History
The
concept of shared online bookmarks dates back to April 1996 with the
launch of itList, the features of which included
public and private bookmarks. Within the next three years,
online bookmark services became competitive, with venture-backed
companies such as Backflip, Blink, Clip2, ClickMarks, HotLinks, and
others entering the market. They provided folders for
organizing bookmarks, and some services automatically sorted bookmarks
into folders (with varying degrees of accuracy). Blink included browser buttons
for saving bookmarks; Backflip enabled users to email
their bookmarks to others and displayed "Backflip this
page" buttons on partner websites. Lacking viable revenue models,
this early generation of social bookmarking companies failed as the
dot-com bubble burst — Backflip closed citing "economic woes
at the start of the 21st century". In 2005, the founder of Blink
said, "I don't think it was that we were 'too early' or that we got
killed when the bubble burst. I believe it all came down to product
design, and to some very slight differences in approach."
Founded in
2003, Delicious (then called del.icio.us) pioneered tagging and coined
the term social bookmarking. In 2004, as Delicious
began to take off, Furl and Simpy were released, along with Citeulike and Connotea
(sometimes called social citation services) and the
related recommendation system Stumbleupon.
In 2006, Ma.gnolia,
Blue Dot (later renamed to Faves), and Diigo entered the bookmarking
field, and Connectbeam included a social bookmarking and tagging
service aimed at businesses and enterprises. In 2007, IBM released its
Lotus Connections product.
Sites such as
Digg, reddit, and Newsvine offer a similar system for organization of
social news.
Advantages
Human
cognition
With regard to
creating a high-quality search engine, a social bookmarking system has
several advantages over traditional automated resource location and
classification software, such as search
engine spiders. All tag-based classification of Internet
resources (such as web sites) is done by human beings, who understand
the content of the resource, as opposed to software, which
algorithmically attempts to determine the meaning of a resource. Also,
people can find and bookmark web pages that have not yet been noticed
or indexed by web spiders.
Additionally, a social bookmarking system can rank a resource based on
how many times it has been bookmarked by users, which may be a more
useful metric for end users
than systems that rank resources based on the number of external links
pointing to it.
For
users, social bookmarking can be useful as a way to access a
consolidated set of bookmarks from various computers, organize large
numbers of bookmarks, and share bookmarks with contacts. Libraries have
found social bookmarking to be useful as an easy way to provide lists
of informative links to patrons.
Complex
systems dynamics and emergent vocabularies
A simple form
of shared vocabularies does emerge in social bookmarking systems
(folksonomy). Collaborative tagging exhibits a form of complex systems
(or self-organizing) dynamics.Although
there is no central controlled vocabulary to constrain the actions of
individual users, the distributions of tags that describe different
resources have been shown to converge over time to stable power law
distributions.[17].
Once such stable distributions form, the correlations
between different tags can be examined to construct simple folksonomy
graphs, which can be efficiently partitioned to obtained a form of
community or shared vocabularies.
While such vocabularies suffer from some of the informality problems
described below, they can be seen as emerging from the decentralized
actions of many users, as a form of crowdsourcing.
Disadvantages
Informal
vocabularies
From the point
of view of search data, there are drawbacks to such tag-based systems:
no standard set of keywords (i.e., a folksonomy instead of a controlled
vocabulary), no standard for the structure of such tags (e.g., singular
vs. plural, capitalization), mistagging due to spelling errors, tags
that can have more than one meaning, unclear tags due to synonym/antonym confusion,
unorthodox and personalized tag schemata from some users, and no
mechanism for users to indicate hierarchical relationships between tags
(e.g., a site might be labeled as both cheese and cheddar,
with no mechanism that might indicate that cheddar
is a refinement or sub-class of cheese).
Spam and
corruption
Social
bookmarking can also be susceptible to corruption and collusion. Due to its popularity, some
users have started considering it as a tool to use along with search
engine optimization to make their website more visible. The more often
a web page is submitted and tagged, the better chance it has of being
found. Spammers have started bookmarking the same web page multiple
times and/or tagging each page of their web site using a lot of popular
tags, obliging developers to constantly adjust their security system to
overcome abuses.
See also
- Bookmark manager
- Collaborative tagging
- Enterprise
bookmarking
- List of social bookmarking websites
- List of
social software
- Models of
collaborative tagging
- Semantic Web
- Social
bookmark link generator
- Social networking
- Social
software
(If you want
to know about
above topics in detail just post your comment in the Guest Book and if
you want to discuss about Free traffic and free advertising resources
with like minded people then just registered at out Forum.You will get
a chance to post your offer as a classified ad in the Forum as there is
a section in the Forum where you can insert your ad)
What is Social Bookmarking All About
Social bookmarking is optimized for documenting and sharing lists of
links to useful information. In contrast, blogs are optimized for
creating and sharing content, allowing for commentary while keeping the
original content intact.
It is an all-out phenomena and is growing at a sonic boom clip.
Understanding social bookmarking gives you the ability to reach
millions of users you might otherwise miss. Social bookmarking is the
sharing of websites within an online community. Here is how I like to
think of it.
This is the process of moving your "favorites" or "bookmarks" (links to
web sites you visit on the web) to a web-based service like del.icio.us
, magnolia , or Yahoo or Google . These services allow you to capture
these links or (URLs) to their service and provide you with settings to
keep the link private or to share it with others (make it public).
Social bookmarking is a way for Internet users to store, share,
classify, and search Internet bookmarks.
There is some debate over how important social bookmarking is in SEO,
but the consensus seems to be leaning toward the idea that social
bookmarking, along with many other social media optimization (SMO)
strategies, is quickly becoming a serious consideration for SEO. Social
bookmarking is a great way to make your posts public. There are various
places to go for you to post your articles.
Social bookmarking is all about the collective voice. Most of the
social bookmarking networks increase the profile of items that receive
numerous bookmarks. Social Bookmarking is the flagship of the web 2.0
movement. The basic concept behind social bookmarking is similar to Add
to Favorites or Bookmarks that you are most familiar with using your
web browsers like Firefox or Explorer.
It is a term for allowing people to publish, categorise and share their
bookmarks. Del.ici.ous uses a non-hierarchical keyword categorisation
system, know as folksonomy, where user tag their links with one or more
freely chosen keyword.
Social Bookmarking is definitely getting a lot easier lately, but there
seems to be too many of them. Sometimes social bookmarking sites can
get boring if there are not enough of good links. Social bookmarking is
becoming the newest and most effective way of producing quality
traffic. Social bookmarking is all about the collective voice. Most of
the social bookmarking networks increase the profile of items that
receive numerous bookmarks.
This is all about labeling the web, making it easier to find the
content that you're looking for by passing on what you've found. The
labels applied to web sites are commonly known as tags, and over time a
kind of taxonomy grows, whereby persistent tags help information to be
aggregated and mined for information.
Social bookmarking is a free and easy way to get loads of traffic to
your website. It is a new trend in search engine optimization, which
has gained recognition as part of a new type of website optimization,
termed social media optimization (SMO).? Social Bookmarking, also
referred to sometimes as social bookmarketing, is the term used for
bookmarking sites on the web and sharing them with friends.
This is certainly the wave of the future. Maybe another video on which
sites to use and which sites to avoid. Social bookmarking is an
emerging type of a Web service that helps users share, classify, and
discover interesting resources.
The concept of an enhanced search, in which data from social
bookmarking systems is exploited for enhancing search in the Web.
Social bookmarking is a new fashion developed by webmaster today in
search engine optimization which has brought up a new type of
optimization trend called social media optimization. The idea of
marketing your website through social bookmarking is also called social
bookmarketing.
Social Bookmarking
There are many marketing strategies out there, and if you are a small
business owner on the Web, you may feel depressed if you are not
finding
moneymakingstrategies to use. Before you give up, you should learnabout
social bookmarking.
Social bookmarking submission of your website is one sure goodway of
driving traffic to your website. When you go public with your URL, your
site link is placed for a while in other relevant catergorywith high
ranks. However, since social bookmarking sites is so popular it takes
no time for your listing to scroll out. Knowing how best to use the
time 'when your site is in the zone' to capture visitors requires some
tricks that is used by experts.
Social Bookmarking sites are fast becoming the weapon of choice for
many who want to increase traffic through to their websites.
Theirraising popularity and how they seem to appear on a range of
websites from blogs to e-commerce sites is confirmation to the fact
that social bookmarking is putting organizations of results, i.e.
SERPs, in the hands of the web surfer.
Even though there is tons of social bookmarking sites outh there, only
few sicial bookmarking sites attracts millions of visiotrs everyday,
who look for valuable information and these sites are also highly
ranked in serach engines . Those sites include Delicious, Reddit,
Propeller, StumbleUpon, and Digg.
Important point while bookamrking your sites in Social bookmarking
sites.
1. Do you like the page, the one you bookmarked?
2. Did is useful for visitor to check the page
3. IS the bookmark contain content need my by the visitor?
4. Am i doing spamming of bookmarking site or contributing to it?
5. Is my social bookmarking page/profile beneficial to others as it is
to me?
Social Bookmarking - The Easiest Way to Advertize Your Website
Social bookmarking is the habit or practice of saving bookmarks to a
web site and "tagging". Social bookmarking sites are a popular way to
store, classify, share and search links. Social bookmarking started as
a method for Internet users to keep bookmarks that can easily be
accessed online and shared with other users in the Web. These bookmarks
are given tags to label as well as organize them and the tags
illustrate a glimpse of the main content for easier access.
In a social bookmarking system, internet users save links to web pages
that they would like to remember and/or share. These social bookmarks
are normally public, and can be saved privately, shared only with
specified people or groups, shared only inside certain networks, or
another combination of public and private domains. Only the allowed
people can view these social bookmarks sequentially, by category or
tags, or via a search engine.
But don't let the use of NoFollow fool you, the search engines are
looking beyond the incoming links from social bookmarking sites to
gauge their value to their search indexes. The external metadata
compiled via user generated descriptions, tags, titles and
classification is incredibly valued by the search engines, as in the
same philosophy as anchored backlinks, descriptive content about a web
site defined by the users of that site who are not associated with the
marketing or coding of that site, can be extremely powerful in judging
the importance and relevance of the content and tags which are used on
that site.
Social bookmarking brings to the equation something that search engines
can't compete with the human touch. Just as the internet has millions
of pages, so it also has millions of users, and if even a fraction of
those users share the sites they've found interesting, useful or just
plain bizarre with each other, there is suddenly a vast resource for
anyone searching the web to tap into.
Social bookmarking allows you to share your bookmarks with other
Internet users in a collaborative sort of way. Normally, social
bookmarking takes place on sites where the users can create an account
to add their bookmarks to. It's also helpful to do it on sites that
allow you to insert keywords for the types of bookmarks you add. That
way, they all can be organized and set into categories that other users
can easily search through.
Social bookmarking is a grassroots process that allows users to
establish the value of a specific web page, article, podcast, or video.
By bookmarking an item, individuals are casting a vote to endorse that
specific resource. The idea is that social bookmarking gives a resource
credibility; the more users who bookmark a specific item, the more
valuable the resource is considered to be. Social bookmarking is all
about the collective voice. Most of the social bookmarking networks
increase the profile of items that receive a lot of bookmarks. It
probably won't be long before the major search engines begin to include
social bookmarks as a part of their ranking algorithms.
Once you become a part of a social bookmarking site, you become a
member of that community. You and all the other users are there for the
same thing and you can help each other out in finding sites that will
benefit all of you. It also makes searching the Web so much easier and
quicker. Another great thing is that once you're part of a site, you
can access it from any computer and any browser. That way, you're never
limited in seeing the social bookmarks you've been waiting for.
So, the question, "Should you give any attention to social
bookmarking?" And the answer is, make your site worthy of bookmarking.
Bookmarks appear to web spiders as links to your page, and that makes
them very valuable SEO tools. For some search engines, the more
bookmarks that lead back to your site, the more "votes" you get! Links
which are bookmarked by lots of users on social bookmarking web sites
are effectively been "voted for" In fact Google has already started to
feature StumbleUpon Reviews in its search results.
On the web-site side, be sure to include the code snippets provided by
social bookmarking organizations that allow users to tag your site
easily. Then, maintain it all. Don't just forget your account
completely. If you do, eventually it will disappear and all the
advantage of having one will go as well. Instead, continue using social
bookmarking. Over time, the rewards will be increased traffic to your
web site.
Social bookmarking sites help you find great content on the internet.
These websites allow users to post content that they like. They also
allow them to list and share this content with other users. You need to
become a member of these sites first. Some of them are very particular
about admitting the right people to their sites, but generally it is
quite easy to sign up. The best part is that these sites are free for
all internet users.
Social bookmarking leverages the popular social software phenomenon of
tagging. Users can apply tags, or keywords, to the bookmarks they save.
In social bookmarking, tagging creates a grass-roots taxonomy for the
shared bookmarks. Users can search by tags to find bookmarks relevant
to their interests. Taxonomies created through bookmarking are called
"folksonomies."
The majority of Web users nowadays are familiar with the term
bookmarking -- formally known as social bookmarking. Every time you
save a Web Site to your list of favorites, with the intent of visiting
it again in the future, you are actually bookmarking it.
Social bookmarking is also a way of bringing additional traffic to your
site as there are many users who look at the 'what's new' page and
decide what to click on. An easy way of tackling social bookmarking is
to use Onlywire or Diigo, both of which submit to multiple social
bookmarking sites. Once you've signed up, this will submit to all the
sites except reddit and digg.
Social bookmarking is a way for people to store and organize bookmarks
of certain web pages on the Internet with help of metadata. Social
bookmarking is done by saving your links to particular web pages that
you want to remember or perhaps, share with other users. Social
bookmarking is an all-out phenomena and is growing at a sonic boom
clip. Understanding social bookmarking gives you the ability to reach
millions of users you might otherwise miss. Properly utilizing social
bookmarking gives you an additional edge in more traditional search
engine marketing
Social Bookmarking is Bait for the Search Engines
Social bookmarking is the best way to boost traffic for a site. Social
bookmarking is a powerful tool in promoting a website. The ideas that
social bookmarking is built on are working their way into other
applications; the practice of tagging information is being extended to
other types of resources, such as multimedia files and e-mail. Social
bookmarking is saving us a lot of time and energy that we’d
usually spend scanning our RSS feeds or (the shock and horror of it
all) actually visiting sites daily to find out what’s hot in
the
industry we work in along with our other interests. Not learning about
social bookmarking is nothing short of surrendering to a changing
online world.
Social bookmarking is a method for Internet users to store, organize,
search, and manage bookmarks of web pages on the Internet with the help
of metadata. Bookmarking is good for two things: Building more inbound
links to your blog and driving traffic to your blog. Social bookmarking
has become so competitive that people are asking for votes for every
single thing that they put up on the Internet, which entirely defeats
the purpose of the entire social bookmarking industry.
Yes, put up all of the content that you want on your blog or your
website, but don't clog up the social bookmarking system by voting for
everything that comes your way, or asking for votes on every single
thing that you write. People who are trying to become popular on all of
these different websites are just compounding the problem by once again
"clogging up" the social bookmarking system, not to mention annoying
their social bookmarking friends by asking for votes on so many
different websites all the time. If you really want to try out more
than just 3 or 4 social bookmarking sites, then simply build up your
presence in one community, and then move on to other communities later.
Get involved in social bookmarking groups where all members agree to
give due diligence to each other's vote requests, and then manage the
entire process via email. Adding friends on social bookmarking sites is
nothing more than a "I'll scratch your back if you scratch mine"
arrangement, and often that leads to seriously one-sided efforts.
Social bookmarking is a free and easy way to get loads of traffic to
your website. Millions of people are abandoning traditional search
engines and directories in favor of social bookmarking services. Digg
is the most heavily-trafficked social bookmarking site (at the moment),
followed closely by Stumbeupon. With regard to creating a high-quality
search engine, a social bookmarking system has several advantages over
traditional automated resource location and classification software,
such as search engine spiders. And, making matters even sweeter for
those in the know is the fact that successful mastery of the social
bookmarking scene has Google advantages, too.
One thing is for sure: Social bookmarking is a technology whose time
has come, and once corporate America discovers it, advertising will
surely follow. Combination of article writing,blogging,RSS and social
bookmarking is essential if you want targeted traffic to your site.
Another valuable use of social bookmarking is to gain insight into how
your brand is perceived by the users saving and tagging your (or your
competitors) website or content. If your goal is traffic then blogging
combined with social bookmarking is a guaranteed formula for success.
Social Bookmarking In A Rush
Social bookmarking has become a common term within the internet
surfers. What exactly means? Why social bookmarking is important for
marketers? What's the benefit of social bookmarking sites? Let's
quickly answer these questions...
What is Social Bookmarking
Definition from Wiki:
On a Social Bookmarking system or network, users store lists of
Internet resources that they find useful. These lists can be accessible
to the public by users of a specific network or website. Other users
with similar interests can view the links by topic, category, tags, or
even randomly.
Other than web page bookmarks, services specialized to a specific
subject or format - feeds, books, videos, music, shopping items, map
locations, wineries,etc. - can be found.
In a social bookmarking system, users store lists of Internet resources
that they find useful. These lists are both accessible to the public or
a specific network, and other people with similar interests can view
the links by category, tags, or even randomly. Some allow for privacy
on a per-bookmark basis. They also categorize their resources by the
use of informally assigned, user-defined keywords or tags. Most social
bookmarking services allow users to search for bookmarks which are
associated with given "tags", and rank the resources by the number of
users which have bookmarked them.
Many social bookmarking services also have implemented algorithms to
draw inferences from the tag keywords that are assigned to resources by
examining the clustering of particular keywords, and the relation of
keywords to one another.
Its increasing popularity and competition have extended the services to
offer more than just sharing bookmarks, such as rating, commenting, the
ability to import and export, add notes, reviews, email links,
automatic notification, feed subscription, web annotation, create
groups and social networks.
Why Social Bookmarking is important for marketers?
Suppose you just created your Website or Blog. Now What? Your site
needs to be spidered and indexed in the search engines. One of the fast
ways to accomplish this is via Social Bookmarks. By bookmarking your
own sites, your site will be indexed and have an initial backlinks to
jump up in the Search Engine Rankings.
Also in order to have a successful and profitable Blog or Website you
need traffic. There are many sources of information regarding ways to
bring traffic to your site, but Social Bookmarking is one of the
easiest ways with multiple benefits.
These methods are perfectly ethical and you shouldn't have any concerns
doing them.
Benefits of Social Bookmarking
Social Bookmarking can bring immediate traffic to your website, as web
2.0 community websites such as Technorati, Digg, Reddit and Tailrank
provide almost immediate information on various topics. These type of
Bookmarking sites index and categorize content usually faster than the
major search engines. People looking for the latest information on
certain topics usually refer to these types of services.
The benefit is two fold. They provide immediate traffic from
like-minded targeted viewers but also powerful backlinks to your sites
that bring positive SEO and Search Engine results.
In summary, social bookmarking has been created to bring upfront the
relevant information created and uploaded to the internet. The beauty
of the system is that users are the ones who "vote" for the good
content. In this way it's a sure way to find the best stories and the
best content in the front pages of these sites. Therefore, the traffic
bookmarking sites generate has exponentially increased during the last
years. Savvy marketers are finding its way to get a share of this
traffic.
Social Bookmarking – How it Can Increase your Sales
Social Bookmarking is a significant thing for your online shop! And
here I’m going to tell you why.
No visitors – no sales. You own a web-shop (or even many
web-shops) and you want it to be profitable. There are several thing,
on which it depends: hosting, design, prices, payment methods,
additional services etc. One of the most important thing is your
web-shop RANK in search engines. Yes, exactly rank helps your site to
be easily found by potential customers. The higher rank of your shop,
the higher it is in the list of searched information between other
(including competitive shops) web-pages. Usually, customers look
through only 1-2 first pages for needed shop and you must do everything
to be on those first pages! High rank of your online shop helps to
increase your traffic - to get more visitors (read - potential
customers). That is what you need!
How make your rank higher? It is easy to answer but not so easy to do.
Of course, it’s search optimization (SEO). And an important
part
of SEO is Social Bookmarking.
Social bookmarking is a way for Internet users to store, organize,
share and search bookmarks of web pages. In a social bookmarking
system, users save links to web pages that they want to remember and/or
share. Many social bookmarking services provide web feeds for their
lists of bookmarks, including lists organized by tags. This allows
subscribers to become aware of new bookmarks as they are saved, shared,
and tagged by other users - Wikipedia.org
Social bookmarking is a powerful tool in promoting your web store. The
more people bookmark you shop, the more value it will get for search
engines and the higher rank it has. It also gives your site more
exposure. Your web-shop rank depends on quantity of links to your site
on other sites. The fact is that links from social sites are more
trusted than from commercial one (by Internet users and also by Google
and Yahoo). But there is one "but" - social bookmarking by itself is
quite time-consuming. Make bookmarking of your site easily and fast!
There are a lot of services designed to reduce the time and effort
needed to socially bookmark a website. I’ll shortly tell you
about one of the best. It is unique solution which will let your
customers to bookmark your site: any your product, category or page
into social favorites / bookmarking services - Social Bookmarks
Supercharged osCommerce Module
Here are the most important Social Bookmarking Module Benefits for your
online business:
- very simple way to bookmark your site
- your visitors promote your website - for you, without you
- increase link popularity - Improves SEO results in long run
- multiple design templates out of the box
Module Features:
- flexible bookmarks pane position suitable for any store design:
choice from multiple predefined layouts are available
- turn on or off any bookmarking service
- support of all most popular bookmarking services - 120 out of the box
and adding constantly
- support of Advanced SEO for osCommerce
- improves SEO results in long run
The goal of the Module is to help you to get more visitors, higher rank
and, as a result, increase your sales. Don’t miss this
opportunity and download free trial version here
http://www.magneticone.com/store/oscommerce.modules/social.bookmarks.supercharged...oscommerce.module
Social Bookmarking for your E-business
Social Bookmarking is a significant thing for your online shop! And
here I’m going to tell you why.
No visitors – no sales. You own a web-shop (or even many
web-shops) and you want it to be profitable. There are several thing,
on which it depends: hosting, design, prices, payment methods,
additional services etc. One of the most important thing is your
web-shop RANK in search engines. Yes, exactly rank helps your site to
be easily found by potential customers. The higher rank of your shop,
the higher it is in the list of searched information between other
(including competitive shops) web-pages. Usually, customers look
through only 1-2 first pages for needed shop and you must do everything
to be on those first pages! High rank of your online shop helps to
increase your traffic - to get more visitors (read - potential
customers). That is what you need!
How make your rank higher? It is easy to answer but not so easy to do.
Of course, it’s search optimization (SEO). And an important
part
of SEO is Social Bookmarking.
Social bookmarking is a way for Internet users to store, organize,
share and search bookmarks of web pages. In a social bookmarking
system, users save links to web pages that they want to remember and/or
share. Many social bookmarking services provide web feeds for their
lists of bookmarks, including lists organized by tags. This allows
subscribers to become aware of new bookmarks as they are saved, shared,
and tagged by other users - Wikipedia.org
Social bookmarking is a powerful tool in promoting your web store. The
more people bookmark you shop, the more value it will get for search
engines and the higher rank it has. It also gives your site more
exposure. Your web-shop rank depends on quantity of links to your site
on other sites. The fact is that links from social sites are more
trusted than from commercial one (by Internet users and also by Google
and Yahoo). But there is one "but" - social bookmarking by itself is
quite time-consuming. Make bookmarking of your site easily and fast!
There are a lot of services designed to reduce the time and effort
needed to socially bookmark a website. I’ll shortly tell you
about one of the best. It is unique solution which will let your
customers to bookmark your site: any your product, category or page
into social favorites / bookmarking services - Social Bookmarks
Supercharged osCommerce Module
Here are the most important Social Bookmarking Module Benefits for your
online business:
- very simple way to bookmark your site
- your visitors promote your website - for you, without you
- increase link popularity - Improves SEO results in long run
- multiple design templates out of the box
Module Features:
- flexible bookmarks pane position suitable for any store design:
choice from multiple predefined layouts are available
- turn on or off any bookmarking service
- support of all most popular bookmarking services - 120 out of the box
and adding constantly
- support of Advanced SEO for osCommerce
- improves SEO results in long run
The goal of the Module is to help you to get more visitors, higher rank
and, as a result, increase your sales. Don’t miss this
opportunity and download free trial version here
http://www.magneticone.com/store/oscommerce.modules/social.bookmarks.supercharged...oscommerce.module
Successful bookmarking!
Social Bookmarking Word Of Mouth And SEO Marketing On Steroids
Social bookmarking has finally got a foothold. Social bookmarking is
being seen by many marketing experts as a cost effective method of
augmenting distribution of content, branding and image building and
marketing. According to a survey, it has been seen that almost 28% of
users on the Internet on a normal day have been tagging
online
content while 7% of users on the Internet have been either tagging or
categorizing content. This method is being seen as a highly successful
idea and this can be seen with the amount of success achieved by
http://Del.icio.us.
Del.icio.us had acquired their first million visitors in 3 years but
they acquired the next 2 million visitors within a span of 6 months. So
what is social bookmarking? Social bookmarking can be compared to
linking. Social bookmarks are basically links that help an internet
user to classify, share, store and even search for content using a
process called tagging. Tags just make it easier for internet users to
find the content they are looking for. You can apply social bookmarks
to content or information in different formats like PDF, video, blogs,
websites, images etc.
Some of the top social bookmarking websites include StumbleUpon,
http://del.icio.us, Google Bookmarks and Furl. Reddit and Dig are two
social news websites, which are also considered as social bookmarking
sites. The idea is to create positive content about your services,
products or overall business and then optimizing the content on these
social bookmarking websites.
Social bookmarking is an interesting concept that can be used for
enhancing the process of marketing and promotions. What marketers can
really do is allow sharing of content by the visitors. As a result, the
bookmarks encourage a kind of functionality that is most often referred
to as forward-to-a-friend process. Apart from this, marketers can also
post their own content on different social bookmarking websites, which
will initiate movement of traffic to their sites. In a sense, this is
an online version word of mouth advertising where surfers share their
bookmarks.
But for social bookmarking to be a real success, you need to have
engaging or interactive content, which users will find useful,
interesting and entertaining. It should be the kind of content that
most users can recommend to others or forward it. The content should
attract users and this is where creativity plays an important role. You
will have to look from the perspective of an internet user to gauge
what he or she might be looking for and then provide it. There are
certain tips you can follow to make social bookmarking a marketing
success for your online business and they are:
Understand the requirement of your audience and try to focus on topics
that will interest your readers, audience or users.
Content should be interesting and yet easy to read. The more heavy
words and sentences you use, the more difficult and unfriendly it will
be for the reader. Look at the blogs - most blogs have reader friendly
and more personalized content. Apart from this, you can also add bold
and colored or highlighted fonts to assist in increasing readability.
The title should be interesting and hint at what the article is all
about. If you want to provide information only on Pay-per-click then
there is no point having a title like "The best internet marketing
tools." Readers will think that this article encompasses all the
methods and it will be useless for a reader who wants specialized
information about Pay-per-click. On the other hand if you have a title
like "Less money, more traffic using Pay-per-click" This title will
attract the attention of readers looking for specialized information on
Pay-per-click and other readers who want information on internet
marketing methods.
Keywords are extremely important in bringing traffic to your website.
Use of keywords is a key factor that drives search engine optimization.
If you don't use the required amount of keywords then internet users or
readers might not be able to find your article using the Google or
Yahoo search engines.
Using a content format that will ensure readability is important. If
the size of your font is too small then it might be difficult for most
of the readers to appreciate the content however important the
information provided by you may be. If you want users to tag your
content then it is important that you place buttons at the top or the
bottom of your article. You can also avoid clutter by including
bookmark option of only those social bookmarking communities that are
best linked to your business.
These are some of the ways by which, you can use social bookmarking to
your advantage.
What you Need to Know About Social Bookmarking
The success of the "social" web applications is undeniable. Social
networking sites like Facebook, Bebo or YouTube have reached success
and fame in the past & present. Now followed by social
bookmarking
websites as they are becoming more and more praised by internet users.
Why create such a buzz around these websites? Let us give you a brief
overview and the reasons why you should be in it to win it!
What is Social Bookmarking?
Social bookmarking is an online tool which allows people to organize,
rate and share their favorite sites on the Internet. Categorize
favorite sites using tags, which describe the content of the website.
Other people who are interested in the same subject can browse through
this selection, based on the recommendation and choose to bookmark the
page themselves. The web application often allows users to store links
(bookmarks- hence the name ), share and search a web page location
(URL), web page address or a file name. All of these lists of online
resources can be made accessible to the public. That is why it is
called " social " bookmarking site. These bookmarks can be private or
shared. To get your own social bookmarking storage - simply register to
one of the website below.
List of Social Bookmarking websites
* Blue Dot
* del.icio.us
* Digg
* Diigo
* Furl
* GiveALink.org
* Ma.gnolia
* My Web
* Netscape
* Netvouz (Allows both tags and folders for organizing bookmarks.)
* Newsvine
* Reddit
* Shoutwire
* Simpy
* SiteBar (SiteBar bookmark server is open source software)
* StumbleUpon
* Thoof
A bit of Social Bookmarking History
The idea of sharing internet bookmarks was born in April 1996 with the
launch of the first social bookmarking website itList.com. The market
flourished in three years and websites like Backflip, Blink, Clip2,
hotlinks and quiver enter in the competition. But this first generation
of social bookmarking software didn't have a viable money making model
behind it. Many failed especially with the dotcom bubble gone burst in
2001. In 2005 and 2006, a second generation of social bookmarking site
like Del.ici.ous, Simpy and furl rushed into the social software
market, followed by Diigo, Ma.gnolia, Netvouz and Stumbleupon. Latest
members to the family are websites like Reddit, Digg, Newsvine, the
Uncut Times and Netscape. Recently IBM have revealed plans to enter
this market and even the traditional BBC has added social bookmarking
links for its news and sports articles.
Social Bookmarking: a small web revolution!
This a new way to discover the web. It is a big innovation in the area
of searching for information online. Compared to the traditional system
using a search engine, social bookmarking sites have a great advantage:
The categorization of the bookmarks is made by humans who understand
the content of the pages they have listed (or so we hope), unlike to
the search engines which are using algorithms to rate & store
the
content of web sites. The result pages are ranked by the number of
users or the times the keyword searched has appeared on the resource.
The importance of Social Bookmarking sites for Search Engine
optimisation!
These Social Bookmarks are a nice "Add-On" for every companies Internet
Marketing Strategy. It is all about traffic -and your online bookmarks
again generate links which can potentially bring traffic to the
website. Furthermore social bookmarking sites are highly considered by
search engines because they are seen as reliable and recommended
websites - human edited.
Create your account and start digging!
How I Got 70,000 Useless Visitors to My Site in One Day! ( Analysis of
Social Bookmark Traffic)
Recently, a page on one of my websites was bookmarked or listed on
Digg, a popular social bookmark site. It gave me the perfect
opportunity to study and analyze the traffic coming from these social
media sites. Read to discover the advantages and disadvantages of
social bookmark traffic and how it can be applied to your own online
marketing or site.
Is Social BookMark Traffic Useless?
First, we must make the distinction that no traffic is useless. Any
visitor to your site is a good thing and should be welcomed. However,
all traffic is not created equally, there are great differences in the
sources of your traffic. This article takes a close analytical look at
social bookmark traffic from an internet marketing perspective.
In case you haven't noticed, right now social bookmark and media sites
are all the rage on the web. Social bookmark traffic comes from such
popular sites as Slashdot, Digg, Stumbleupon... basically these sites
are driven by their users - that is, users or members pick and bookmark
the content they want to view and discuss.
These social bookmark sites are extremely popular; they command the
high traffic numbers most ordinary sites can only dream about obtaining.
But is this social bookmark traffic useful?
Is it worth your time? Should you be actively promoting to these social
media sites? Should you concentrate your online marketing efforts on
these types of sites? More importantly, what are the benefits and
disadvantages of getting a front page listing on a sites like Digg or
Stumbleupon?
As a full-time online marketer I wanted to know the answers to those
questions. Moreover, I wanted to discover how or if I could use these
sites from an online marketer's advantage; i.e. how can they help me
create more online income.
Recently, the Digg listing gave me a first-hand opportunity to really
study these sites.
Of course, nothing happens without a reason... I did actually court
these social bookmark sites by placing the free Addthis.com bookmark on
all my pages. You can do the same. Just use this simple bookmark to
attract these sites.
But be careful; getting your site featured on the front page of these
sites can drive 100,000's of visitors to your site immediately, so much
traffic that it may overtax your server and crash it.
So be warned; if you're actively promoting to these social bookmark
sites just make sure your servers or web hosting is up to the demanding
task of handling all these sudden visitors.
In my case, it didn't crash my servers but unfortunately, the page/link
in question featured an old poorly written article I did on the history
of the Internet. Why it was even featured on Digg is a puzzle and
beyond me.
But still I am not one to waste an opportunity, so I put my Google
Analytics into overdrive and starting analyzing these visitors and
social bookmark traffic.
It pointed out some very interesting factors about this bookmark
traffic.
Most of this traffic will:
* simply bounce back
* very few visitors will spend much time on your site
* very few visitors will even venture into your site
* very few will sign-up to your newsletter
* very few will enter your marketing follow-ups/funnels
(The unknown variable here being the content on your site, how good it
is? How well does it perform?)
Regardless, one common problem with traffic from these sites, it's very
temporary traffic. The high volume will only last a few days... until
your item is moved back from the front page.
These visitors will not stay on your site long and most are gone within
seconds, never to be seen again. A few may sign up to your newsletter
or venture to other areas of your site but not many.
Social bookmark traffic is very fleeting, like customers in the
drive-thru section in a fast food restaurant, they grab the content and
surf back to the major linking site very quickly and surf on to the
next item.
This traffic will behave very differently than organic traffic from the
search engines, or from your newsletter traffic or from traffic in your
marketing funnels. Much different.
It was unlike getting one of my articles featured in Addme or
SiteProNews, where I can easily get 200 or 300 new subscribers in a
day. Plus, these visitors are interested in my information and have
been exposed to my content (article) before coming to my site.
So there was no comparison; I would take the traffic from these sites
any day over traffic from the social bookmark sites. And I would take
free organic traffic from the search engines over any other source of
traffic.
So the question remains - is social bookmark traffic useless?
First, as I mentioned before, you must realize no traffic is useless;
any visitors to your site is a good thing. Without traffic your site is
worthless, just a few files sitting on a server in the middle of
nowhere.
Obtaining visitors is one of your first objectives as a webmaster. You
must get visitors to your site or it's game over.
The best kind of traffic is traffic coming from organic search,
visitors who come from the search engines seeking exactly what you're
offering on your site. These are targeted visitors who will consider
your offer, real your information, maybe buy a product or sign-up to
your newsletter or follow-up system. They often become repeat visitors
to your site. These are your ideal visitors. This is the kind of
traffic you want.
Social bookmark/media traffic is different but it does have some saving
graces.
Mainly it can help expose your site to millions and help brand your
site or business. It can get the word out about your site. Start a buzz.
If you have a site that appeals to the mass market, then these social
sites could be an excellent recruiting ground for visitors and traffic.
These social sites are good for another reason; getting your links on
all these high traffic, high PR7 and PR8 sites can't hurt your search
engine rankings. Once featured on a site like Digg, your link will
appear on many secondary sites around the web, so far 500+ and
counting. Monkey see, monkey do. Although it has never been my main
ambition to get featured on Fark.com, all these sites do have high PR
ranks so from a SEO standpoint it is not necessarily a bad thing.
Since many of these visitors will be using the Firefox browser which
has the Alexa toolbar embedded - your site's traffic rank will
increase. Over 50% of the bookmark traffic coming to my site were using
the Firefox browser. Alexa's traffic rankings are not a true picture of
the web's traffic but it's a good measuring stick, nonetheless.
Google might even consider it when ranking your site. Google basically
considers their whole indexing system as a democratic voting
structure... sites give a vote by linking to your content; wouldn't it
also be reasonable to assume more traffic means more votes. So wouldn't
getting a lot of traffic or being featured on a site like Digg where
the users vote to propel the best content to the front be the ultimate
vote.
One strange thing I did notice, for some reason the traffic from
Stumbleupon was different. These visitors stayed longer on my site and
reacted more like organic traffic. Maybe the Stumbleupon site is of a
higher quality and this may have been reflected in the quality of the
visitors coming from there. It also reminded me, all traffic from these
social media sites can't be judged with the one brush.
This whole experience also pointed out another important factor; it
made me realize how unsuited my content is for the general web surfer
or the mainstream web. All my sites and content were planned and
organized to first draw in targeted (warmed up) visitors from free
organic search and from my online articles.
If I or anyone wanted to take advantage of this social media traffic,
you would have to create your site/content to appeal to these surfers
and then somehow draw them into your marketing funnels. I don't know if
the majority of the users of these bookmark sites would make good
prospects, but my guess is not very likely, the nature of the beast.
But it would largely depend on what you're offering on your site and
how well it is suited to these users.
So I am not drawing any conclusions yet.
Hopefully, I will have further chances to study traffic from these
social sites and get the long-term effects, especially in regards to my
keyword rankings in the search engines before making any final
judgments.
For now I will keep an open mind but the jury is still way out whether
or not social bookmark traffic is worth the interruption to the daily
marketing tasks of your site. Just seems like much ado about nothing.
Social Bookmarking in Your Social Media Strategy
Article Submissions to Social Bookmarking Websites can Book you some
Backlinks
Social bookmarking is a significant part of any social media strategy.
Its methodology requires submitting an article with strikingly fresh
content in a short span of time, a wide network of friends and
associates, and immediate follow-up. Investing the time to submit
articles to social bookmarking websites can give you a sharp spike in
website traffic and some backlinks in the process.
Social bookmarking is one part of a social media strategy that can
build your website traffic and optimise your website for search engines
by providing a rich resource for backlinks. Submitting articles to
social bookmarking websites as well as article submission websites
provides your website with backlinks. A strategic goal of article
submissions to article directories and social bookmarking websites is
to not only gain a backlink from the website you submitted the article
to, but to also gain backlinks from other websites that refer back to
your original article. Reprints of your articles that lead back to your
original post are not the duplicate content that search engines
discourage. If you submit duplicate articles with a link to your
website on multiple websites simultaneously in a short period of time
without a logical linking chain, then the search engines may penalize
the articles as duplicate content.
To submit articles to social bookmarking websites and article
submission websites to gain backlinks, you must be the original source
of the article, and your articles should have content that is within
the scope of your website. The search engines will attempt to map out
the original source of reprinted articles and give credit to the
originating source. The article reprints will not be penalized, but the
originating source of the article will carry the heaviest weight when
the search engines evaluate websites for the search engine result pages.
Backlinks, however, are not the only reward of submitting articles to
social bookmarking websites and article directories. Direct traffic
from interested visitors that become lifetime customers is the ultimate
reward. Investing time in social bookmarking can widen your audience,
provide you with backlinks, and give you the opportunity to gain a
strong readership following.
Networking is a crucial element to successful social bookmarking
strategies. Before you begin networking, build up a credible profile
for yourself. Your social bookmarking profile can be your actual self
or a persona for your website. You or your persona can then bookmark
articles on your website, create tags, and join groups.
You can begin networking with friends and business relationships you
may have already forged. Once you have a profile and a network of
contacts, you can begin building new social bookmarking relationships
that offer the opportunity for reciprocal voting. Your networked
relationship can also promote the article you bookmarked by
contributing comments. Social bookmarking websites are fast-paced, and
articles that aren"t followed up or don't garner votes or comments will
quickly become obsolete. Articles that don't have intriguing headlines
won't be read.
Follow-up is necessary for successful social bookmarking. Asking your
network for votes and comments in response to your bookmarked article,
and taking the time to expand on reader comments, can give a push to
your article's popularity and increase your chances of gathering
backlinks and website traffic. Readers are more inclined to click on an
article that has already been proven to show interest.
Social bookmarking requires an almost instantaneous follow-up that
submission to article submission directories don't - however the time
invested in that follow-up can provide an almost instantaneous increase
in web traffic and backlinks. Social bookmarking strategies for website
optimisation require a persona, networking, captivating content, and
follow-up. With those four requirements in place, your social
bookmarking strategies can captivate readers to visit your website,
then you can follow-up on building your customer relationships.
Social Bookmarking: What is It?
Social bookmarks are a way for internet users to store, organize,
search, share and manage web pages on the internet
that they find of interest. They replace the traditional
method
of browser-based system of folders by encouraging users to organize
their bookmarks with tags. Social bookmarking means storing
your
bookmarks online, tagging them and sharing them online with other
users.
Users from all over the world bookmark sites or specific pages using
their favorite social bookmarks. They can search through
their
bookmarks by keywords or by tags, and can access their bookmarks from
any internet connection. Almost all social bookmark sites
have
the same basic features like browser bookmarklets for one-click link
saving, RSS feeds, tags and sharing capabilities.
In a bookmarking system, users save links to web pages they want to
remember or share by the use of RSS feeds. These bookmarks
can
then be organized into a list of tags that describe what the site is
about. People are always searching for information, and
search is
probably the most important application on the web for surfers to find
what they are looking for. Search engines give more relevancy
to
sites that have been recently modified or have added new content.
This is where social bookmarks are one step ahead, notifying users when
a site has been updated through the use of the RSS feeds.
Instead
of going into a search engine, typing something in, you can quickly
narrow down the items to what you are looking for by searching the
tags. You can even search through what other people have
bookmarked as long as they remain public. So, what started
out as
a way to send bookmarks to friends has really grown into social search
engines.
Social bookmark sites allow others to see your bookmarks and comment
about them, creating interactivity among bookmark users.
Social
bookmarking is all about the collective voice and the power of the
people. As these services have matured and grown more
popular,
they have added extra features such as ratings and comments on
bookmarks, the ability to import and export bookmarks from browsers,
emailing of bookmarks, web annotation, and groups or other social
network features. A social bookmarking system can rank a
resource, or website, based on how many times it has been bookmarked by
users, whereas conventional search engines rank resources based on the
number of external links pointing to it.
Social technologies are here to stay, and are already growing in
popularity. Social bookmarks continue to be one of the
driving
forces of this evolving web. It is all about labeling the
web,
making it easier to find the content that you're looking for by passing
on what you've found. For users, social bookmark sites can be
useful as a way to access a consolidated set of bookmarks from various
computers, organize large numbers of bookmarks, and share bookmarks
with contacts. Social bookmarking can allow you to share the
sites that you own to others with relevant tastes, driving traffic to
your site, and creating valuable backlinks.
Social Media Marketing With Social Bookmarking Sites - Build Links For
Free
You've probably heard the buzz about social media marketing (SMM). One
of the components of SMM is social bookmarking. With the right advice
and the right strategy, you can use social bookmarking to boost links
to your company site and increase your site's relevance for the
keywords that pertain to your business.
The Opportunities in Social Bookmarking
Inbound links to your website are tremendously important to your search
engine ranking. In fact, most search engine marketing experts believe
that Google's ranking algorithm is weighted far more heavily towards
links than it is to keywords.
SMM offers many ways to generate these links for little or no cost -
articles, social media sites and blogs are just a few examples. Social
bookmarking is another.
With bookmarking, you save bookmarks to blog posts, articles and web
pages (including your own). You tag them with a "keyword" of your own
choosing (preferably related to your business). You can then add a "tag
cloud" to your website. The tag cloud contains the tags you have
created and directs users to the bookmarks you have saved for that tag.
What is the benefit for your business? Each bookmark links to your
website or blog. With tag clouds, each keyword appears on your site,
increasing the site's relevance. Between the bookmarking site and the
tag cloud on your website, you have a really great cross-promotional
tool that opens up myriad opportunities for people to find you.
Consider the website of a Toronto marketing firm. They have a tag cloud
with words like Toronto, search marketing, social media, blogging and
so on. Each time someone visits their site, that person can click a tag
and find the company's bookmarks. They can then share those bookmarks
with other users, which will point those users back to the marketing
firm's site.
Going in the other direction, people searching a bookmarking site may
find the marketing firm's bookmarks. Seeing that the company has posted
some interesting and valuable articles on online marketing, they decide
to visit the company's site and add it to their social bookmarking
network.
The Challenges of Social Bookmarking for Businesses
Like any kind of social media marketing, social bookmarking is
low-cost, at least in terms of money. Where the "costs" escalate is in
time. To do social bookmarking right, you need time to evaluate the
various sites, add your bookmarks, comment on them, and interact with
other users who share your interests. It is a big job.
Let's look at the first step - deciding which sites to use. If you do a
search for the top social bookmarking sites, you'll get a huge list,
like the one published on ebizMBA. So which ones do you choose?
Delicious is one of the biggest, but would it be better to go for a
smaller site, like furl or faves.com? Is it better to use all three,
plus some social news sites, like Digg or Reddit?
Once you have made that decision, you need to decide how and when you
will create the content you want to bookmark. Blogs, articles - what is
the right amount of content and how often do you need to create it? You
can really only answer that question by looking at social bookmarking
as part of your overall social media marketing plan.
Answers to Your Social Media Marketing Questions
Social bookmarking and social media marketing are powerful marketing
tools. To make the most of them you need to devote a lot of attention
to the sites and create content regularly. You also need a
comprehensive social media marketing plan that incorporates all of your
content initiatives and your efforts to create bookmarks that direct
people to that content.
A marketing agency that specializes in SMM can get you started. They
can help you navigate the sites, schedule your content and get involved
in the social media sphere. Even if you just sign on for a short-term
contract to get started, you will find the SMM firm an invaluable
partner in your "new media" marketing plans.
Social Bookmarking Is An Easy Way To Increase Profits, Traffic, And
Links
A bookmark is an item that you place into a paper book to mark the
place where you stopped reading. This bookmark allows you to easily
return to the exact spot you were before, without having to memorize
the page number.
An online bookmark serves the same purpose. When you find an internet
site
you want to mark for later viewing, or that you'll want to find again,
you tell your browser to set a bookmark. These are also called
favorites. This bookmark allows you to return exactly to the same site
again and again, without ever having to memorize the link.
What Is Social Bookmarking
You've been using social bookmarking, even if you didn't know it! When
you forward a funny e-mail joke or picture to a friend, that's a form
of social bookmarking. You are socially sharing a bookmark to a website
with a friend. That gives your friends exposure to websites they might
never find on their own. They do the same for you when they send these
informal social bookmarks to you.
Social Bookmarking Sites
Social bookmarking sites began as a way for web surfers to upload and
save their personal browser bookmarks online. That way, web visitors
are not limited to their own computers. By saving their personal social
bookmarks online, they can access them from any computer.
The social aspect of social bookmarking is that everyone else saving
their personal social bookmarks to these online sites can see and use
everyone else's bookmarks! The social bookmarking site essentially
becomes a giant collection of bookmarks contributed by many users.
Social Bookmarking Tags
Social bookmarking sites are built and organized by humans. However,
there needs to be some kind of organization. Humans provide that too.
Each social bookmark is submitted with one or more tags. A tag is
nothing more than a keyword that describes the site being submitted.
If you visit a social bookmarking website looking for information on
cars, you might search for the words "car," "cars," or "automobiles."
The bookmarks with those tags will be shown in the search results. If
you are looking for a specific type of car such as a Ferrari, bookmarks
tagged with the word "Ferrari" will be shown. It's that easy!
Making Money With Social Bookmarking
If you have a website that sells a product or service, why not submit
that site to the major social bookmarking sites? When you submit your
internet marketing site to social bookmarking sites, along with
appropriate bookmarking tags, you are tapping into a huge, extremely
targeted group of people looking for information - your information!
Social Bookmarking is Bait for the Search Engines
Social bookmarking is the best way to boost traffic for a site. Social
bookmarking is a powerful tool in promoting a website. The ideas that
social bookmarking is built on are working their way into other
applications; the practice of tagging information is being extended to
other types of resources, such as multimedia files and e-mail. Social
bookmarking is saving us a lot of time and energy that we’d
usually spend scanning our RSS feeds or (the shock and horror of it
all) actually visiting sites daily to find out what’s hot in
the
industry we work in along with our other interests. Not learning about
social bookmarking is nothing short of surrendering to a changing
online world.
Social bookmarking is a method for Internet users to store, organize,
search, and manage bookmarks of web pages on the Internet with the help
of metadata. Bookmarking is good for two things: Building more inbound
links to your blog and driving traffic to your blog. Social bookmarking
has become so competitive that people are asking for votes for every
single thing that they put up on the Internet, which entirely defeats
the purpose of the entire social bookmarking industry.
Yes, put up all of the content that you want on your blog or your
website, but don't clog up the social bookmarking system by voting for
everything that comes your way, or asking for votes on every single
thing that you write. People who are trying to become popular on all of
these different websites are just compounding the problem by once again
"clogging up" the social bookmarking system, not to mention annoying
their social bookmarking friends by asking for votes on so many
different websites all the time. If you really want to try out more
than just 3 or 4 social bookmarking sites, then simply build up your
presence in one community, and then move on to other communities later.
Get involved in social bookmarking groups where all members agree to
give due diligence to each other's vote requests, and then manage the
entire process via email. Adding friends on social bookmarking sites is
nothing more than a "I'll scratch your back if you scratch mine"
arrangement, and often that leads to seriously one-sided efforts.
Social bookmarking is a free and easy way to get loads of traffic to
your website. Millions of people are abandoning traditional search
engines and directories in favor of social bookmarking services. Digg
is the most heavily-trafficked social bookmarking site (at the moment),
followed closely by Stumbeupon. With regard to creating a high-quality
search engine, a social bookmarking system has several advantages over
traditional automated resource location and classification software,
such as search engine spiders. And, making matters even sweeter for
those in the know is the fact that successful mastery of the social
bookmarking scene has Google advantages, too.
One thing is for sure: Social bookmarking is a technology whose time
has come, and once corporate America discovers it, advertising will
surely follow. Combination of article writing,blogging,RSS and social
bookmarking is essential if you want targeted traffic to your site.
Another valuable use of social bookmarking is to gain insight into how
your brand is perceived by the users saving and tagging your (or your
competitors) website or content. If your goal is traffic then blogging
combined with social bookmarking is a guaranteed formula for success.
Social
Bookmarking: Another Business Tool
With the
popularity of
social networking sites, there has been a surge of social bookmarking
sites too. Social networks revolve around the maintenance of
relationships between members of the community. Social bookmarking, on
the other hand, is responsible for connecting content that are made by
its members. Because of its connectivity function, social bookmarking
sites provide another business tool for site owners.
It is no
longer uncommon
to see icons at the bottom of blog posts and articles. When you hover
the mouse, website names like Technorati, Digg, Furl or Delicious pop
out. These are social bookmarking sites. A social bookmarking site is
pretty much the same as an actual bookmark. Bookmarks are made to
indicate a page or passage so it will be easy to locate. The same
purpose goes for social bookmarking icons. A website can be marked for
convenience. Others can also be directed to a site using a social
bookmark.
There are
many forms of
social bookmarking sites. Squidoo deals with creating lenses that
highlights a particular niche of the lens owner. Flickr’s
specialization is on photos and images. Others deal with movie or music
reviews.
For the
business owner to
utilize social bookmarks there is a need to choose the appropriate
site. Always remember that traffic to the business site is the number
one purpose. The content or information that is placed on the social
bookmarking site should be interesting enough to let readers click on
the website URL. The objective is to have the readers mark your page
and make comments or inquiries. People will be interested in updates
because they are informative and useful.
Content is
very
important. A business owner can have a following of readers and even
have a higher search engine ranking because of the traffic. In order to
have good content, visit popular bookmarking sites and observe the most
popular sites that are being viewed. Analyze what others are reading
and why they find the sites interesting and informative. Visit
competitive sites and investigate how they are doing content and
presentation. Be observant on what readers are commenting and what type
of information that they are asking for.
With the use
of social
bookmarking sites, a business owner can increase visibility and makes
it easy to get prospective clients. By adding social bookmarking icons
to blogs or websites, it is an effective way to bring traffic to the
business website and a strong possibility that the reader will add the
URL to the favorite list on the browser.
Why Social
Bookmarking Submission Plays A Vitol Role For Seo
How to Use
Social Bookmarking Sites to Your Advantage
social
Bookmarking is
becoming an alternate to search engine, they are updated by the real
user who would like to refer some of the best sites over the web along
with its title and comments. How social bookmarking works. For example
John visits a computer bargain stores and he gets a good deal and
services, he comes to his book marking site and add the link to it for
his future reference but, this list can also be made public for other
to view John's experience about that particular bargain store. This way
social book marking sites are daily updated about various sites online.
I've been
getting really
excited lately about the whole social bookmarking trend in internet
marketing. This is because I'm on a traffic kick, testing out new
things to bring my website
more traffic
- something all webmasters want to do.
Social
bookmarking is one
of the top techniques that you can use to promote your website and
build more traffic. If you're not involved, it's time to get with the
program!
Social
bookmarking
started for me when I joined a few of the top social bookmarking sites.
You may think this is all you need to do to get involved, but trust me
- there is more to social bookmarking than simply joining the social
bookmarking circles!
The first
thing to do is
visit a few of the top social bookmarking sites: Digg, del.ici.ous,
Furl, and Yahoo, just for example. You can do a Google search for these
to find them if you've never been there before.
Then, sign
up for a free
account with each of these. When signing up for an account, you will
have the opportunity to select buttons that you can add to the end of
each of your blog posts. This will allow readers of your blog to "Digg"
your post over at the Digg social bookmarking site.
When someone
clicks on
your Digg button, it will bring them to the Digg site, where they would
login with their account username and password. The blog post or
article would then appear as a URL, and the person who clicked "Digg"
will have the opportunity to post a comment about your post.
This can do
nothing but
good things for your website. If everyone gives your post a Digg, think
of all the links in Digg you will have pointing back to your site. This
will certainly increase your traffic when someone goes onto Digg
looking for a post on a topic that interests them.
This is
where I initially
went wrong in my social bookmarking efforts. You don't want to stop
after just joining these social bookmarking sites and leaving a button
on your blog posts for everyone else to find and click. You want to get
actively involved in the social bookmarking process by becoming an
active member of these sites.
What I mean
by being
"active" is that you want to visit these sites, and find topics of
interest to you, or topics that relate to your online business. Once
you find other posts on your topic of interest, then you have the
opportunity to bookmark, or "favourite" those posts, and add a comment.
Doing this
can really
increase your traffic, as evidenced by my own increasing website stats
just by doing this one thing alone. If you "favourite" other people's
sites and they "favourite" your site and you each comment on other's
posts, then you will soon have a network of links pointing back to your
site.
This
important piece of
the social bookmarking puzzle is something I didn't even realize myself
until I got involved with my latest social bookmarking site called
"Squidoo". Apparently, Google just loves Squidoo at the moment, so I
jumped on the bandwagon along with others I know joining the site.
The great
thing about
Squidoo and sites like MySpace is that you can create a "lens" which is
just like a mini web page, or landing page that gives visitors to that
lens a quick overview of what you have to offer. This will hopefully
entice them to click your links and bring you more traffic.
I've made
darn sure this
time that after creating my lens I did not just leave it at that. I
have visited other lenses on my topic of interest, added those lenses
to my "favourites" list, and sent comments to others in hopes that
others will visit my links as well. So far, this has increased my
traffic very quickly and I may even reach a personal goal thanks to
this technique alone!
Next, I am
going to try
creating more than one lens and link one to the other, which will
hopefully entice visitors to read one of my lenses, and then click on
to the other, increasing my traffic even more!
The thing to
watch out
for when using social bookmarking sites is that you don't want to be a
spammer who is out there just to get your links seen and clicked. As
with anything in internet marketing, like forum posts, no one likes
someone who is just there to advertise themselves. You want to offer
valuable information, and make a valuable contribution by offering good
advice, and great content.
Firstly we
will create a
unique Username (username will act as a URL for eg.digg.com/username)
and email account (seperate account where emails from social
bookmarking will be received) that we will use to submit Social
Bookmarking and will check the email for confirmation request, thirdly
we will set your profile with image and link details in all social
media sites, and then we will submit the optimized entry to the Social
bookmarks, last but not least we merge and connect all your social
bookmarks to each other for fast media networking and sharing of your
content.
ocial
Bookmarking Submission FAQ's
Q.1 Social
Bookmarking websites get a lot of traffic?
Ans Yes! The
Social
Bookmarking sites are very popular destinations and eventually, receive
a lot of traffic. So when you let us submit your website to these
websites periodically, chances are that you too will get very high
traffic leading to a profitable return on investment in your search
engine optimization efforts.
Q.2 Are the
Social Bookmarking submissions done manually?
Ans All our
submissions
are done 100% manual. Social Bookmarking websites require user
registration before submission so that are no chances of spam
submissions. All submissions are done after reviewing the necessary
guidelines.
Q.3 Will I
get a report of where my website has been bookmarked?
Ans Yes! Our
team will
send you a detailed report where you can check your link in all the
Social Bookmarking websites we have submitted your website or blog.
Q.4 Can I
provide my own tags and keywords for bookmarking my website?
Ans Yes, you
definitely
can. You can provide a maximum of 5 tags for your website while
submitting to various Social Bookmarking websites.
Q.5 How will
I know, whether my Bookmarks has been submitted or not?
Ans After
submission our staff will send you a detailed report along with login
information so that, you can check the status.
Q.6 How
social Bookmark helps my search engine ranking
?
Ans Once we
have
submitted your website, In a few minutes, you will start finding
difference in the rankings on all major search engines.
The Value
and Benefits of Social Bookmarking
With the
fast and
effective way of how internet technology has improved communication,
marketing and transfer of information from a source, social bookmarking
has played an important role with its efficiency and reliability. As
what is known about social bookmarking, social bookmarking is an
organized method of how bookmarks of web pages are stored, organized,
searched and managed. It allows internet users to share the web pages
they want with friends and selected people in a group. It allows you
easy access by simply logging in any computer. Most people use
browser-based method. Social bookmarking lets you employ personalized
tags. Bookmarking sites give you added information by measuring how
reputable a website is as compared to other sites. New ideas are at
reach when you use social bookmarking because it is easier for you to
look what others have visited and done. You will be able to visit and
discover favorites done and visited by others.
The best
social reason
why you need to be bookmarked is the benefit of being connected with
your friends, family, and people you work with. You will be able to
share the websites you love with anybody close to you. It allows you to
save time and effort from everybody close to you and even for yourself
by knowing what particular thing they prefer as a gift, interest,
hobby, or need.
Social
bookmarking is now
an important promotional tool that you can use. If you own a website
and wanted to enhance it, social bookmarking has several beneficial
features that you can use at your advantage for optimizing search
engines.
Search
engines are also
compatible with social bookmarkings. If your own website appears on the
front page of a search engine, expect an increase in traffic. An
increase in traffic will mean that your website will be exposed to
inbound links. This in turn will make you popular and increases your
page rank. This is a form of a viral campaign that is of your
advantage. Your web site will be more noted in the internet and will
gain an assured popularity.
Repeat
visitors are
gained with social bookmarking. Most visitors do not register or take
action on their first visit to your website. However, if visitors will
visit your website again, chances are, they will be taking actions on
their next visit. The more visit, the more chances of taking action.
The more bookmarking options, the more visitors will likely to return.
However, you have to make sure that your website will have quality
content. This will make anybody to bookmark your page.
Social
bookmarking
existed several years before and people will always discover new
concepts about the bookmarking world especially with the fields of
marketing and promotion. Many have benefited from its advantages and
new ideas are still being developed to maximize its use. The online
marketing industry and community eye social marketing as one of their
major tools in the future. No wonder many social bookmarking sites have
come to provide the basic advantages and enjoy the benefits of social
bookmarking.
Drive
Traffic Through A Social Bookmark
Through a
social
bookmark, an Internet user can bookmark his or her favorite website or
an online article and store, organize and share it with other users
online. These social bookmarks are open to public and may be accessed
by all who are interested in seeing what you have bookmarked. With the
maturity and popularity of these services, various features have been
added to them like rating and commenting on the bookmarks, importing
and exporting them from browsers and e-mailing them. As far as creation
of high-quality search engines is concerned, the system of social
bookmarking provide various advantages over the traditional programmed
classification and resource location software like a search engine
spider.
All the
tag-based
classification of websites is done by humans and not by software
programs who generally do not understand the resource content. Web
spiders notice and index only popular web pages but people can find
those who are not even found by the web spiders. In addition to that,
software programs rank the web pages depending upon the number of links
pointing to them but social bookmarking is done depending upon the
number of times the users have bookmarked the web pages, the feature
which can be extremely helpful for the end users.
For the
Internet users,
social bookmarking system can be extremely useful as a means to access
consolidated sets of bookmarks through different computers, organize
various bookmarks and share them with user contacts.
Some of the
great ways of social bookmarking are:
•
Choosing a network:
Selecting a network of social bookmarking only after proper and
extensive research can be really useful. You must choose one of the
popular networks only as it will attract more web visitors in
comparison to the less popular ones.
•
Signing up: After
selecting a popular network of social bookmarking, sign up on it and
take advantages from it. In order to avoid problems in future, read the
basic rules and strictly follow them.
•
Categorizing:
Categorize your bookmarks depending upon their group like hobbies,
recipes and science. Keeping them clean and simple can help in
preparing right takes on your bookmarks.
•
Tagging: Tagging the
websites that you visit can be helpful in providing useful information
to the network. Therefore, it will make your bookmarked page popular
and well known in your entire network.
•
Adding social bookmark links to the website: This will attract visitors
to the site and help in getting more web traffic.
•
Making it popular: By
bookmarking interesting and important information and allowing the
readers to make use of them can really make your website extremely
popular. The more useful the content of your website, the more popular
it will be.
•
Using it as search
engines: Social bookmarked web pages can also serve as a search engine
and may work even better than web spiders.
•
Submitting the
website to the social bookmarks: This will be helpful in getting more
web visitors on the bookmarked website.
•
Helping the visitors to
re-visit: You can help your visitors to come again to your site by
allowing them to bookmark your website.
Social
Bookmarking And/or Social Networking - Which is Better for Your
Internet Marketing Start-up?
If you are
new to
Internet marketing you might not be aware of how much social marketing
sites can do to boost the traffic coming to your Internet marketing
start-up business. You may not even be aware of what social networking
and social bookmarking sites are, or how to utilize them.
Sure, social
sites give
you a lot of interactivity and allow users to personalize their sites,
compile a list of favourite links, videos, music, photos, documents and
share it all with friends and visitors, but how exactly does that help
you develop your Internet marketing start-up business?
Above all,
you should be
aware that social media marketing sites fall into two basic categories,
bookmarking sites and networking sites, so you need to be clear about
what you want to do?
Social
Bookmarking Sites
Social
bookmarking sites
allow you to build and organize your favourite links (i.e. bookmarks)
AND you can choose to restrict them to selected friends or make them
public and share them with everybody on the Internet.
The big
advantage of
social bookmarking is that your favourite links are no longer tied to
one specific browser accessible from just one computer in one location.
Social
bookmarking
services enable users to save bookmarks on a remote web server which
can be accessed anywhere where there is an online connection.
Social
bookmarking sites
usually categorize links with a "tagging" system which allows users to
choose keywords with which to "tag" their bookmarks. Sites can then be
retrieved via the tags.
You may
invite visitors
to bookmark your posts. You can do this by adding a button to your page
that links through to Stumbleupon, or Digg, or TwitThis and so on.
However,
there are so
many social bookmarking services, that if you added all their buttons
you'd end up with more buttons than content on your page! Instead, use
a service like addthis.com, which places one button on your site for a
wide range of social bookmarking sites.
Social
Networking Sites
Social
networking sites offer a convenient method of connecting with people
who share similar interests to you.
Sites like
Facebook and
MySpace allow you to post your advertisements and promote your
products, as long as you do not simply (and stupidly) send out spam.
Traffic will build on any site that has original, good quality,
regularly updated content.
MySpace or
Facebook?
It has
recently been
noised abroad that MySpace is no good for Internet marketing, but that
is not so. It was simply a case of too many Internet marketers not
knowing who their audience was.
The point is
that MySpace
tends to attract a younger age bracket with less money to spend than
does Facebook. Get to know the sites and adapt your content to each
one, don't simply post the same stuff to both.
One other
reason why
social networking sites are sometimes dismissed as not being any good
for business is that some people do little more than set up a profile.
Then they get stuck, don't know what to do, do nothing. Merely being
there is not enough! Find ways to communicate with the people who are
there on their terms, not yours.
Go careful,
though, that
you don't go overboard with the crazy applications and the "late night
partying confessions" stuff if it is not the sort of thing you want
your clients to see!
Whereas
social
bookmarking sites are simply sites for you to collect and organize your
favourite links, social networking sites, being more sociable, require
more time and regular fresh content updates. With social networking
sites you have to work on your image!
Search
Engines Love Web 2:0!
Another
reason why
Internet marketers should build a presence on both social bookmarking
and social networking sites is because search engines LOVE them!
Links posted
on such
sites are regularly followed by search engine spiders. So, by building
up your links on these sites, your website backlinks will grow, and so
will your search engine rankings, which is what you need if your
Internet marketing start-up is to survive, grow and thrive.
Some Great
Social Bookmarking Tools You Can Use
Social
bookmarking has
been around for as long as the Internet has existed. If you found a
website or resource that you really liked and wanted others to know
about it, you told your friends. The quickest way to tell them was to
send them an email or post a message on a forum containing the link to
that website so they could look at it and add it to their browser
favorites list.
This marked
it so it
could be found again in the future. That was the old way to spread the
word about the things that were new or exciting on the Internet. Now,
there are some easier and much more effective social bookmarking tools
you can use to get the word out about new things.
Social
networking
involves “tagging” a website of particular interest
so that
it can be easily accessed. The tag shows up in two places; one being
the user’s profile or website, the second being the original
homepage of the tagging bookmark. The tag can appear on a list of
favorite websites posted on a blog or website, or it can be a special
website designed specifically for these tags, called a bookmarking
network. Examples of popular bookmarking networks are twitter,
facebook, squidoo, flikr, and wetpaint.
Visitors to
those sites
can then rate the URL value according to how often a search occurs or
that link is clicked on. Popular bookmarks remain at the top while less
favorable links and spam are lost to new searches. Social bookmarking
can be monitored for trends in the market and is used to introduce new
and better products and ideas.
Many
consumers, whether
they realize it or not, use social bookmarking everyday to decide what
products are worth investing in, where to shop, where to eat and other
consumer decisions. This is because when they do a search online, the
most popular searchable things that have had multiple tags come up
first in the list. Tags can be a good way for consumers to gauge
whether or not a product or company is legit by who manages the feeds
and how often the website is tagged.
Here is a
list of some
great social bookmarking tools you can use today to boost your website
visits and get the word out about new items of interest:
Twitter. Do
you twitter?
This seems like the most asked question recently by social networking
people. This free social networking site works by people who become
members and post short updates as they wish on anything in general.
It’s advertised as a “service for family, friends
and
co-workers to communicate and stay connected through the exchange of
quick , frequent answers to the questions; What are you
doing”
(Twitter.com) The update feeds can then be posted on the
person’s
blogs, websites or anyplace else where they want people to know about
what they’re doing and talking about. People often post their
articles or other tidbits about their businesses with links included to
get others to visit their website.
Facebook.
This is an
international social networking site whereby members sign up free and
can post messages and updates whenever they wish. If they include links
to their websites or other online items, members can go there to read
more about them. Feeds are then available for adding to blogs or
websites for real time updates. Facebook is growing in popularity among
people who were typically participating in other social networking
sites like MySpace, but its attracting more career- and
business-oriented people.
Squidoo.
This neat little
social bookmarking site has nothing to do with sealife. In fact, not
only is it a great way for people to interact and post updates, but it
allows users to create simple websites called
“lenses” for
others to read about their special interests or topics. So if you are
promoting a certain niche interest, an idea or something related to
your business, you can create a page to promote this idea and include
links back to your sites. Squidoo offers its members additional tools
like forums to come up with ideas to promote their pages and highlights
popular lenses all over the Internet.
Flikr. If
you’re
into sharing more than words and like to include images as part of your
networking efforts, then you may like Flikr. This social bookmarking
site allows users to post images for others to review. Users can also
talk about their experiences by joining either private or public
groups. So families can use Flikr to share personal photos, or public
groups can share images and talk about things of interest. Each photo
is assigned a tag which can be placed on user's websites and blogs.
Flikr rates images according to how many times they’ve been
viewed and this list is posted on the community section for all to see.
Wetpaint.
This is a Wiki
format social bookmarking site that allows members to create a website
about anything they are interested in or want to promote.
It’s a
similar concept to Squidoo, except that it is expanded to include the
ability to integrate popular feeds into both your Wetpaint site and
your blogs or other websites seamlessly. Wetpaint is supported by not
only all the major search engines, but also by all primary news feeds
and searches conducted by Internet users. This opens up the possibility
that someone who may just be doing a general search will land on your
Wetpaint site.
There are so
many great
tools out there that you can use to get the word out about your ideas
and share your blogs and websites more effectively. In just a few
minutes, you can be signed up and hooked into the best of what the
Internet has to offer. Be sure to check out the above social
bookmarking sites to get the most out of these services and increase
your website’s searchability.
Getting
Social Bookmarking Done Automatically!
We all know
that back
links are "life blood" that get a site ranked higher in the search
engines. So,what exactly is Social Bookmarking? It's a public list of
your favorites. Not all your favorites, just the favorites you want to
share with others. You can add your favorite website to a public list
and retrieve it from any computer
. This
process is done on someone else's server, not your computer!
If you
haven't seen a
Social Bookmarking site - go to one of the most popular sites
Delicious. The Social Bookmarked tags are the most interesting feature
of these sites. And thats not all either.
Finding
other people with
the same interests via bookmarked tags as you is always a good way to
meet interesting friends. There were (and still are) lots of bookmark
managers and browser tools to help keep track of the hundreds and
thousands of links people amassed. Social bookmarking is a way of
showing what interests you share with the rest of web kind. How To Put
Social Bookmarking on Autopilot!
you'll want
to share
you're newly found method of communication with others. Basically
Social Book marketing sites allow users to create a set of content
bookmarks. These bookmarks are organized by tags which are (usually)
arbitrary words or phrases the user can assign to content. Check out
http://www.trafficwebsecrets.com/socialbookmarking/bookmarking_demon.html.
Social
bookmarking is all
about sharing and exposure and if done properly- you can be as
aggressive as you want to be about sharing information. Balancing being
ethical and providing a useful service to others with promoting your
own social tagged content enables you to be as aggressive as you like.
If you don't put notes on your bookmarked tags - use the comments field
for that purpose. The latest technique is using social bookmarking to
get one way back links. Put Social Bookmarking on Autopilot!
Social
Bookmarking Software Available Online
Most people
that have
websites know that one of the best ways to market it is by back links
and social bookmarking. By definition, social bookmarking is a method
for Internet users to store, organize, search, and manage bookmarks of
web pages on the Internet with the help of meta data. The concept of
shared online bookmarks dates back to April 1996 with the launch of
itList the features of which included public and private bookmarks.
Within the next three years, online bookmark services became
competitive, with venture-backed companies such as Backflip, Blink,
Clip2, ClickMarks, HotLinks, and others entering the market.
One of the
main
advantages of SBM is the fact that a lot of these social bookmarking
sites have a lot of regular users and traffic which means that
information on them tends to get better positioning. Also, links to
your own website or blog when posted to a site like MySpace creates
back links. Obviously search engines really value links to your site
and it's an indication of the popularity of your site. This also allows
you to have a higher PR (page rank).
So how is
something like
this achieved? Well you could do it manually, one site at a time, over
a period of time, but this can be quite time consuming! Another
terrific alternative would be to get social bookmarking software which
would pretty much automate every aspect. This would not only be easier
but also less time consuming. A sort of, set it and forget it deal.
This software not only automates social bookmarking but also automates
other things such as news postings and video postings. It allows you to
have complete control over the entire process without getting "slapped"
on the wrist by Google. It does this by setting your back links at a
"human" pace which is absolutely essential if you don't want to raise
red flags with Google!
For the
amount of back
links you would ultimately get with a piece of software like this, the
price tag is well worth it. This isn't saying you are going to have to
pay hundreds of dollars for it however. So far, I've seen sites
offering this software for around $197, which in my opinion is a really
nice price for what you get. Remember, you won't have to sit there for
hours on end anymore, and you can simply set it and forget it!
If you would
like more
information on this type of software or more information about social
bookmarking it's a good idea to visit the following websites:
Wikipedia
Social Marker
YouTube
Top Rank Blog
Social
Marking
If you would
like to read some books, you can also visit places like Amazon and look
into some titles, such as these:
- The Truth
About Profiting from Social Networking (Truth About) by Patrice-Anne
Rutledge
- Plug Your
Business! Marketing on MySpace, YouTube, blogs and pod-casts and other
Web 2.0 social networks by Steve Weber
- Social
Marketing Success in Under 30 Minutes a Day by Andrea Kalli
- 7 Smart
Ways to Use Social Bookmarking by Online Business Institute
- MySpace
Marketing Secrets! by Rodney D. Jones
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