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Advertising Sites Section! |
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Here
in this section I have included the site where you can not only get
just free advertising but also you can earn free advertising credits on
autopilot by just inserting the provided codes on your site page. There
are many sites and each site operates on different principles and each
site has different ways to earn free advertising credits. Each site has
different terms and conditions and you must obey its rules to
use
a particular site.
Personal tips
-Make ads with eye catching
& attention grabbing headlines.
-Use AIDA formula to get maximum results from your ads.
Actually this formula works for writing any
kind of ad
copy but when you write a small ad like classified,Google adwords
ad,text ad etc,it is really much more effective.
What is AIDA:
AIDA stands for Attention, Interest, Desire, Action. Actually
it
is short description of sales procedure or stages provided by in 1925
by a business analyst named E.K. Strong. According to Strong's AIDA
models the stages of selling are Attention, Interest, Desire, Action.
Strong claimed that in any sale there are 4 stages before the actual
sale happens.
Now a days it is a fairly simple model but it is still
working well.
Attention
First get the attention of your prospective buyer. Without attention,
you can not persuade them to take any action. There are many ways to
grab attention and one of a good way is to surprise(want to learn in
details-see below) them.
In real world a sales person is talking directly to the prospect and
has first few seconds to make the prospect interested but in online
marketing instead of a real person/you your words as your ad copy and
as your website/sale's letter are present so the prospect will decide
from your 1st line whether he should spend more time to read further or
not. Same in real world sales representative are talking to a prospect,
the first few seconds are essential as he will listen most then and
rapidly decide from your initial communication whether you are worth
giving further attention and time. Don't waste these precious moments
don't beat around bush,state your cause of contacting and immediately
grab the other person's attention.
So now it is clear why your headline is so important.
It is generally better to open with something that pulls(want to learn
in details-see below) them towards you rather than something that
scares them (as this may push(want to learn in details-see below) them
away).
Good openers address their problems and begin with such as:
* Have you ever...?
* Are you noticing...?
* Can you see...?
Bad openers give them something to object to, demonstrate your
disrespect, or just bore them to tears, and may begin with such as:
* I've got just the thing you want...?
* I just dropped by so that I might...?
* I was only wondered whether you
could...?
Interest
Once you have their attention, sustain that attention by getting the
other person interested.
You can get interest by:
* Listening to them talk about their
problems.
* Telling them things that affect their
problems.
* Demonstrating things, rather than just
telling.
* Getting them actively involved.
Watch out for the boredom factor. You may be able to get someone
interested, but you cannot expect to keep their attention for ever. If
you want to come back some day, you should leave them wanting more, at
least of your company.
Desire
Once they are interested in you and what you have to say, then next
step is to create a desire in them for what you want them to do. They
can identify that they have a need, just make them want.
Desire
is a driving force to take action and tends towards the next stage.
Desire is like a driving force and can be
increased by many methods, such as:
* Showing them how the item to be
desired will not
be available for long (Scarcity principle)(want to learn in details-see
below).
* Showing how other people approve of
the item and have acquired it for themselves.
* Showing them how what you have to
offer will solve some of their problems.
Action
This is the prediction stage when they take action on their
desires and actually buy the product or agree to what you have to
offer. On this stage you ask them for sale and ask them to take real
action and buy. Before asking for sale make it clear what they are
going to get,how they the product is delivered and when the product is
delivered to them as well as any warranty or guarantee if they are
going to get. Summerise Are they asking you about when you can deliver
or what after-sales support you give?Summarize the problem you are
solving for them and how what you are proposing solves that problem.
Use the appropriate closing tag every benefit and what your product can
do for them and do clarify what customer support they are going to get .
How to use Free Advertising
There are many ways to generate free traffic and free
advertising for your business and website. I have included most of them
on this site. In this section I have included the sites which provide
you some java script or html codes and when you insert those codes on
site the ad network displays ad on your site through codes and you
generate free advertising credits. On the internet you find the 'Text
Ad Exchange' term at so many places. There are actually new form of
credit based safelists but the term is widely used and even
search engines have indexed
them on this term. But actually text ad exchange is a site
where
members really insert exchange codes of the network and generate free
advertising through the ads displayed on his site and earn credits and
as per the credits the member ad is shown on other network members'
sites. What I want to explain is they are the traditional text ad
exchange sites. I have included them on this free advertising section
and there is a text ad exchange where I have included this new type of
text ad site(new form of credit based safelist).If you are member of
any of traffic exchange site and if text ad is offers by the site you
can easily know the term used is : "text ad exchange codes"
How The Free Advertising Sites work?
As I said I have included here mainly the sites which are
traditional text ad exchange networks but I have also included here
many different type of free ad sites.
The traditional ad exchange sites work like this : You join
the
site. I mean registered with your details and your site url.You will
get a confirmation e-mail from the site and after confirming the e-mail
address,you can log in to member's area where you will find your
personal free ad exchange codes. The free text ad exchange codes are
mostly in JavaScript and/or html.
You copy the codes and please copy as they are
never
change anything in the codes as otherwise codes will not work. Insert
those codes in your site's page/pages.the ad exchange network then will
be able to display other ad exchange network members text ads
on
your site and you will be able to generate free advertising credits for
your own ad. Generally the ad exchange ratio is : 2:1,means 2 ad
displayed on your own site,the ad exchange network will display your ad
one time anywhere on the other network members sites. More traffic you
have the more free advertising your site will generate. Ratio may
differ for various ad exchange network site but the basic
working
function of each ad network site is the same.
As I said I have in included,here other sites as
well and
they are not exactly work the way a text ad exchange network
work
but the basic principle is still same.
In some site you have to download a software and the ads
will be
displayed directly on your desktop and you will earn free advertising
credits. In some site you use the url to shorten your own url and the
ad will be displayed on your page as a pop up but not exactly
the
pop up but in a way a pop up is displayed.
In short the basic principle for each
free
advertising site is you displayed the ads of other members of the free
ad site and in exchange your ad will be displayed some where on the
network as per the credits you have earned.
Importance of a good headline
It is known fact that the most important part in any advertisement is
its headline. The success of an ad is depend on the how good the
headline is. The headline should be eye catching and attention grabbing
which provoke the prospect to read the entire ad. You should consider
some important points while creating a headline.
The headline should grab the attention of the reader at 1st glance.
Headline should say precisely everything about the entire ad and can
act as tag for the advertisement. Suppose a company is selling
traveling deals or travel packages then the right headline for the
advertisement can be "Exceptional Tour Packages with Discounted
fairs".This headline can attract right travelers who are searching for
good travel packages with cheap fairs. You can further modified this
headlines by offering special deal about special location or if your
company offers the service then your add worldwide deals in the
headline. Only prospects can be included in the headline and strictly
nothing else. If your product can be use by both genders then you must
target both genders in your headline and remember if you forget to
target either gender then you will loose lots of potential customer and
in other words miss the entire group.
The title or headline should be designed in such a way that the title
itself can sell product without the need of full ad. As per the
research statistics a headline is 7 times more readed than the entire
ad. I mean more people are going to read only headline and not the
entire ad and if they find your headline interesting enough then only
they are going to read the entire advertisement. If your headline is
not good enough then no matter how good you have designed the body of
your ad. Instead if the body/content of the advertisement is
not
quite good but if the ad has a exceptionally powerful headline then it
is better that the good content ad with badly written headline. This
doesn't mean the content or body part of advertisement is not important
but it is to show you just that the headline is more important than the
body part.
You should target the product in the headline and not the company it
sells. The prospects interest and benefit should be reflected in the
headline and prospect should be addressed directly. I mean show the
benefit of the prospect and not the product,in addressing use you and
not we. Suppose you are writing the ad for other company/your client
and he told you to include the company name in the headline then you
have 2 choice.1.If the company name is too long then you have to
explain the client that it is not possible but 2nd. if the
company name is small then you should include it but not directly. For
example company name is Tylenol then instead of writing a headline
like ‘Tylenol – solution for sever cold
’,
write ‘Got sever cold? Try Tylenol’. Always include
the
product name in the headline. In fact the product name in the headline
should have top priority.
A biggest benefit of the product must be included in the headline with
such a words that a prospect can visualize the benefit while reading
the headline. This is one of the best quality for high responsive
headline. A prospective buyer always thinks about benefits he will get
by buying the product so keywords like miraculous growth,nutritious
cereals,whiter teeth etc get more response.
It is possible that if you write a headline by considering
all
these factors,the headline can become relatively long then you have to
modified it and make it of allowable length or if the long headline is
allowed then you should write the important parts e.g.
product
name and main benefit in the bold. If the picture is allowed in the
headline then you should include the picture of product and remember
the picture itself should say something about the product and your
headline should say the rest. Never ever repeat what picture says is in
the headline content. In short both picture and headline should be
complimentary to each other and not similar to each other. I
Remember do not apply too much smartness while designing a headline.
Instead keep it believable. There are at least 500 to 700 advertisement
in the weekends newspaper and a regular reader reads all the headlines
of these ads and he can easily point out a false headline and genuine
headline. Never write any false promise in the headline as well as no
false information. In stead provide a genuine information right way.
Over smartly written headline may do in the award competition but
definitely will not work with a savvy prospect.
There should be no thing in the headline which creates negative feeling
in the mind of prospective buyers. If by mistake you do so then your ad
and information will not be receive in friendly mood and so do not be
accepted and think about this if your ad is not accepted then how your
product is accepted?So no negatives. Write the headline which generates
the positive feeling in the mind of a prospect. The confusion creates
negativity so your headline should be clear, meaningful and
easily understandable. Never use the words like if and but in the
headline which create confusion. Confidence of the product owner should
reflect in the headline. Never include conditional phases and always
write your headline in the present tense and never ever in the past or
future tense.
OK!Good luck in your journey to write ads with good headlines.
Colors in Advertisements has any Impact?
As you know a visual signal is received faster than a audio signal by
human brain. There is more appeal in visual appearance than any other
sense. This is true for every presentation so you can take advantage of
this physiological function of human while creating your ads. This
visual effect also affect other senses and so you can create more
appealing ads by just choosing right colors for your ads.
This visual color effect becomes stronger when it combines with audio
and written content. You may know big billion dollar companies spend
millions of dollars to research about the impact of colors on the mind
of their prospective customers and according to result of research they
develop their packaging and other materials. The right colors with good
content keep the surfers more interested and they stay on the site
longer. A reader reads the colorful article completely than a simple
plain article. The right colors makes the presentation of anything easy
on eyes and more acceptable.
It is known scientific fact that colors can Colors are known to
predominate the human behavior. Blue color has relaxing effect on a
human mind. Red color has an effect of passion and love on the human
mind an so a dating site can increase conversion ratio by using red
color in the back ground. Bright pictures of foods beautifully
decorated on the wall of a restaurant can provoke the taste
buds
of the customers and increase the appetite and customer go for food and
so now you can easily conclude that colors do influence the human
behavior.
The combination of colors and light effect can increase the emotion of
a person more rapidly. Many advertisement of food products have lights
placed around on the predetermined places so the hunger of on lookers
can be triggered. It is known fact that combination of right colors and
right light effect can provoke the hormones in the brain and thus
increase the hunger. But without the combination of light effect the
reaction of the on lookers will be less stronger.
Every country around the world has different cultures and from the
birth a human child is unconsciously learn to relates different colors
with different occasions and emotions. There is different climatic
condition around the work and this has also affect the color of effect
on the human brain. I mean to say the effect of colors are different in
different climatic conditions in the human brain. So the same color has
different effect on the human mind as per his or her culture. For
example in America the color black is related to death while in Asia
the color white is related to death.
As an advertiser if you have knowledge about the effect of different
colors on the human mind then you can take advantage of this while
designing your ads,websites etc and can achieve high conversion rate....
-The Black Color refers to mystery, seduction, sophistication
and elegance.
-The White Color refers to youthfulness, mildness,
cleanliness, purity and peace.
-Gold refers to irateness, luxury and prestige.
-Silver refers to cold, scientific and prestige.
-Yellow refers to cheer, happiness and warmth.
-Orange refers to vibrant, playfulness, and warmth.
-Red refers to danger, passion , strength,excitement and love.
-Pink refers to security, softness,sweetness and nurture.
-Green refers to abundance, fertility, fresh and nature.
-Blue refers to reliability, belonging, trust and coolness.
-Purple refers to dignity, royalty, and spirituality.
As marketer and as an advertiser you can easily deduct that colors can
influence the shopping behavior of prospective buyers. The colors
black,orange,red and blue attract or captured the attention of
impulsive buyers and so good for money making products as well as lower
priced products. The colors navy blue,light blue and pink capture
attention of smart shoppers and so useful for software,scripts,high
priced quality products,discounted products and ad products. Big
companies use these color combination in advertisement,in site design
and in logo to pass right message to the prospective buyers' mind. For
example Wal-Mart's ads are in navy blue back ground color and the
slogan goes with the ad is :"We Sell For Less" ,means they are
targeting smart shoppers.Mercedes uses silver logo and it is true for
their prestige and class
Now it is clear that if possible before designing any advertisement you
should not go for your personal choice but consider your targeted
audience and keep in mind that what effect the ad will create in the
minds of your targeted audience. In short as I said before on the home
page and in the niche marketing topic you should find out(research) in
advance about your targeted audience and do everything according to
fulfill. The ads for the products related to children should have light
and lively colors. The colors yellow,red,,green and blue are primary
colors and refers to security,playfulness,reliability,trust,sweetness
and warmth. They attract the children and make them calm but active and
that is why parents buy the products with such colors for
their
children
How to write good advertising content?
To write successful advertisement content is to catch the attention of
the customer at first sight as they flicker though the brochures and
fliers like they flip through a magazine and not how they will read
books with concentration. It need not be necessary that the customer
reads each and every line of the advertisement; hence, each line should
be effective and should pass out a message. So it’s not only
necessary to write logical matter, but it should also be creative
enough.
Firstly, only relevant and specific matter should be written in the ad.
Some content writers fear missing out information and write as much as
they can. This will only disinterest the customers more and space will
be wasted. The writing style should be related to the type of flier or
brochure that is to be written. Its usual for the reader to read
skipping lines in between and there is a possibility that they will
read it from bottom to top. It always helps to use words that sell. But
still, the content should be properly organized with the heading at the
top, body in the middle and conclusion at the end. The main points can
be written as sub-headings, in bold font. The body following the
sub-heading should discuss the sub-heading and if it is related to any
other sub-heading, even those points should be discussed. If the
product is to be discussed from the technical point, it should not be
so technical that it sounds like a foreign language to a common man.
Chucking is another technique that can be used. Chucking is writing
small stories with conclusion at the end. They can either have or not
have connection between themselves. Its better if they aren’t
connected, because it won’t require the reader to go back to
a
previous chunk in order to understand the present chunk he is reading.
This works quite well when there are pictures in the advertisement and
the chunk illustrates the picture. The two-dimensional picture is
speechless unless some well-chosen words talks about it and motivates
the customers. Obviously, while chucking, sub-headings can be used to
let out critical information. Another point to be considered is the
product or company about which the content is based on. Suppose if the
brochure is related to a corporate, the style of writing should be
formal.
Spelling mistakes should be avoided to the maximum extent. They reflect
poor quality and bring bad reputation to the client. The design should
speak clearly and loudly about the organization being discussed.
Unclear, cluttered and illogical information creates an illusion that
the company also has the same characteristics. Catalogs are the only
source of advertisement for some businesses, because of low
investments. Such kind of business catalogs won't require much writing,
just product description will do. Instead one can work on the font
sizes, colors, etc.
The next step should be writing information about contacts so as to buy
the product; detailed forms are big turn-off. Contact information,
postal address and website URL should be clearly specified. Also
include whether the business accepts cash, check or credit card.
Another thing to be taken care of is the contact information, which is
usually written on the forms, which have to be mailed. It is better to
write them on the advertisement also so that the customers can save it
for future reference.
After the final content is written, it’s the time for
organizing
it. Depending on the demand of the products, arrange them in hierarchy,
especially when designing a catalog because each of the products should
get the consideration and attention they deserve.
It is a good habit to write down procedures, which have been applied to
every kind of advertisements written. And also save the information
like what customers were targeted with what kind of advertisements, to
use to the same kind of logic the next time to similar customers. This
helps to create a blueprint for a future job.
Aspects of a Successful Ad
There are many small business,home business or a website who does not
get desired result through advertisement because of limited resources
and budget. But in my opinion it is because they lack innovative ideas
and afraid to try new thing.1st of all because of a small budget the
small business owner does not have special creative staff like big
companies so he has to rely on himself or does this through outsourcing
and here he has a limited budget so he has to go for lower priced copy
writer or the company. As a result the ad copy created will be poor in
quality from the start.So it does not matter whether these small
businesses give ad in the newspapers,magazines,periodicals or on the
net on any website,the poorly written advertisement is going to fail.
And as a result instead of generating or increasing sales through
advertisement and increasing the revenue of the business,such
businesses loose the money in the advertisement.
Actually what such businesses should do is to designed a
quality
ad and target the right audiance. How can this be applied
practically?In simple words through research and focusing on a
particular needs of prospective buyers.
One of the biggest wrong belief in the minds of small
business
owners is :Bigger is better. So such small business houses and firms
when think about advertisement for their products they think about big
media like national news papers and television where they have to
invest lots of money and ultimately waste lots of money in the
advertisement to wrong audience. In stead of doing this and go for
big,they should research the market and find out about targeted
audience which require the service or the product of the small business
and in further research also find out about particular needs of this
audience or prospective buyers. Now the small business which operates
with such a strategy has done the hard part and now the such a small
business firm has to advertise and reach only to the small audience of
prospective buyers so naturally the budget for advertisement is
automatically comes down and thus instead of wasting large some in
advertisement such small business start to generate sales and income
through advertisement. What I am trying explain here is :This way a
small business will get more response and more sales by targeting the
right audience. And what is the use of an advertisement to the people
who are not interested in your product?So as a small business owner or
a website owner you must 1st thoroughly research your niche or find out
about the audience of prospective buyers. After the research,spend your
advertising bucks to reach only these targeted group of prospective
buyers and not the entire world. Let me explain you through an
example...Suppose you are an owner of a small business firm or a
website which offers diet plans .Now as small business firm if you
place a full page of color ad in a national newspaper,then 1st it will
require lots of money and chances are that(actually it is certain
thing!) 70+ % of the readers is not going to even notice your ad(What a
waste of advertising budget!)because they are not specially targeted
audience,instead of placing ad in a national newspaper,if you place
advertisement in the health magazine(which is targeted widely targeted
audience without research and because of your line of product and (you
can even reach more targeted audience with through research) then you
will have to pay less for advertisement but you will definitely get
more response to your ad. Now if you research and fine tune your
research then you can find out about the publications which runs on
diet related topics and obesity,and the reader of such publication are
your actual targeted audience. If you place your ad in such a
publication then the people who come in contact with your ad or read
your ad,100 out of 100 will be some how interested in your product and
you will surprise with the response rate. Such publications have a very
small group of readers and so the cost of the ad will be too small
compare to national newspaper. So by targeting right audience you have
achieved 2 goals,1. Save money on advertisement and 2. Generated more
sales(income).Less money invested => More income generated. That
is
what every small business should do. From the point of a website owner
it is even more easier. You have to place your ad only on the sites
relevant to your product. In this example you can thoroughly research
and find out the sites which are dealing with weigh loss,diet and
obesity and in stead of placing your ad on any big site just reach
directly to the right audience.
So the 1st point is to research and find out about targeted
audience and then find out the medium with which you can reach this
targeted audience. With further research you can narrow down this
audience(as said above in example) and finally reach the exact right
audience which is really interested in your product. You should collect
the list of publications and websites which are serving to your
targeted audience and keep and eye on them. Occasionally they are
offering discounted deals for ad spaces and by taking advantage of
these special deals you can save even more money or reach more
prospects with less money.
People come across too many ads either in offline
world(newspapers,magazines,various other publications,radio,TV etc) and
also in online world while surfing on the net. The estimated number of
a commercial together in all forms a common person comes into contact
is about 3500.and it is too many commercials for a single person. So if
you want attention to your own ad by this people & want desired
result through your ad then your ad must be unique and different then
rest of the ads. The product and the service you offer should be unique
as well but if your advertisement is similar to the other ads offering
similar product and service then it is no use how good product or
service you are offering because your ad will be mixed up among many
other ads and will not be get noticed by your prospective buyers or
customers. So your ad should be written or designed in such a way that
it will stand out in the crowd. The ad should be different and unique
than rest of the ads offering similar service or the product. For
example you are offering or selling crockery can give advertisement ''
we sell crockery" but it will not get attention as it will be
considered general advertisement for crockery but if the advertisement
is placed like this "Quality crockery can be obtained here" then get
some attention but if we further modified the ad and place the ad like
"Durable crockery at reasonable rate?" then it will receive more
response then the previous one. If we still modified the ad further and
place the ad like "exceptionally designed durable crockery on
discounted sale" then you will get the maximum response but remember as
I said before you should never mentioned fales things in your ad so you
can use only discounted word if and if only you are offering discount
at least on a one of your crockery piece and yes you can always sell
other items with your discounted item.
After reading all these you can deduct one conclusion and that is
customer and his needs comes 1st and everything else follows them. I
mean to say research and focus on the problems of your prospective
buyers and then provide the solution for those problems through your
product. A product is bought by the customer because not just he likes
the product but because the product solve some of his problems and
makes his life easier. In short he does not buys the product but he
buys the benefits come with the product. Show when you design your ad
focus and mention the solution in such words that a prospective buyers
can visualize the situation after solving the problem with your
product. This is the driving force to make your customer take right
decision at right time. If you ad just does not show how it can solve
particular problem then chances of it getting sold will be minimum. So
just do not write just ads with power ads and good headlines but write
an ad which has everything power words to impact the emotion,quality
eye catching headline which draws the visual solution for some problem
that can be solved with your product.
The lastly important thing is to make the prospective buyer
to
take right action. You can do this by influencing the mind of
prospective buyers with power words and provoke the buyer to take right
and desired action. Without this everything is in vain. It is waste of
money,time and energy if the buyer is some how not motivated to take
desired action. It is generally taken for granted that the buyer is
wise and can take decision on his own. Yes! But you are partially right
actually you have to provide something which motivate the buyer to take
timely right desired action. There are many different ways to motivate
the buyer e.g. offering bonus,offering limited time discount,money back
guarantee etc etc.You should also include a call for action like act
now,buy now,get now,click the order button etc etc.
Free Ads
Free ads are offered by several web portals. Free ads are a way to
promote either a business or services through the internet without any
expenditure for the advertisement. Free ads are a way to bring in
traffic to the website without any expenses. Free ads are a unique way
of internet marketing to tap potential customers. There are
several web portals which offer free space for advertising web business
or for the sale of a product or a service. These web portals play a big
part in enhancing the sale of a product or a service through free ads.
Free advertising forums are a great space where one can post free ads
to be viewed by millions of web visitors. It is a way to promote a
business or a website or a blog or any affiliate program. The top
search engines also offer free spaces for free ads. Blogs are another
potential source where one can post free ads. There are web portals
which display the advertisements placed on their portal in their
network. These advertising networks are great places to place free ads
because by just placing the free ad in one site one gets a chance to
advertise on thousands of networked sites without spending anything.
This is another form of promotion of free ads. There are several blogs
which offer free space for advertising. A free ad in a blog is more
advantageous as blogs are always hot cakes in the web world. Blogs are
also the favorites of search engines. A free ad in the blog would
invite many readers thereby bringing in more visibility to the ad. This
traffic should be exploited so as to monetize funds. The above are the
possible spaces where an internet marketer can post free ads.
Free ads are very advantageous as the benefits of free ads are huge.
Any internet business would not bring in immediate profit. The web
world is competitive and it is only through advertisement that either a
product or a business or a service could gain visibility. Again it is
not always possible to spend huge amounts on advertising. To such
entrepreneurs free ads serve as a tool to promote the activity. Free
ads are a competent method to promote the web business and serves as a
useful tool to small business entrepreneurs. People constantly search
for ads for specific products and services. Free ads would serve well
to such sections of people.
Free ads are a boon to online marketers. The web world is growing at a
faster pace. It is more competitive and it is only through effective
marketing campaigns one can find a space in the web world. Free ads are
a great and simple way to promote a business or a website or a blog or
a service without spending. Free ads are the apt methods to target web
visitors. Along with free ads posted on blog sites and advertising
networks, free classified ads are also gaining a lot of popularity.
How to Expand Your Business With Free Ads
First, you need to create an email that is devoted to your business
and for the purposes of posting your ads. With free ads, in order for
your ads to be displayed and posted, you need to verify by responding
to the confirmation email. The free ads service will send you an email
asking you to verify to by clicking on a confirmation link. As such,
you may receive hundreds of emails in a day as you post your ads. This
is where the importance of a dedicated email comes in. You can create
your emails with the biggies in the industry such as Gmail, Yahoo, or
Hotmail. You need to clean your in box from time to time to avoid
cluttering.
You also need to post your free ads consistently. It will help if you
can make use of the ads statistics to your advantage. Determine the
traffic hits in a day from various time zones so you can approximate
the best time you can post your ads. Knowing the right time to post
your ads, and posting them consistently will definitely give you more
mileage and better results.
Placement of the ads is an important consideration. You have to put
your free ads in the right place, hitting the right audience.
Classifieds sites such as FreeAdLists.com will already include
categories from which you can choose which category you wish your ads
will be located. You also have to test the effectiveness of your ads.
Do the ads bring you the necessary traffic? How many visitors from the
ads have actually become your customers? What are the things you need
to work on to improve the effectiveness of your ads?
There are several online classified sites to choose from such as
FreeAdLists.com. If you want to find more, you can do that by searching
the Internet. When you do, be careful not to search for the generic
terms such as “classified ads sites”. It will be
particularly helpful to search for your specific business such as
“home based work”. Remember to post your ads only
on the
appropriate sites in order to reach your desired audience.
Posting ads consistently may not be enough to ensure that you get the
results you need. It is also equally important to test and measure as
well as monitor and track the results of the free ads that you have
posted.
You can add a tracking code to your own website so you can identify
your traffic statistics. You can also determine the ads that were able
to bring you the most results where you can devote much of your time
from then on.
With this, you will be gratified with how much power free ads yield to
give you the outcome that you have wished for.
Free Advertising methods
Using free advertising is a huge part of any marketing campaign.
Placing free advertising ad's to the top free advertising sites can
result in huge profits. Obviously any sale generated through free
advertising is going to result in more profits than a paid campaign.
Some of the more popular free advertising sites are Craigslist, social
sites like MySpace, Twitter, Squidoo, And Facebook. Other free
advertising methods include email signature marketing, forum marketing,
blogging and article marketing.
There are many methods of free advertising, the list above is just some
of the free advertising sites on the web. I personally use free
advertising everyday. The truth is there's millions of ways to
advertise you business, and depending on your business ceratain methods
will yield better results than others. My personal favorite 2 would
have to be Craigslist and Squidoo. Craigslist gets a huge amount of
visitors daily, but Squidoo serves a different type of free advertising
in my opinion.
Squidoo is more of an information site, and when your Squidoo 'lense'
(page) is found through search engines, it yields a better result. I
believe that the reason for this is the writer on Squidoo is looked at
more of an authority figure with in that niche' or business theme, this
fact adds credibility, and credibilty is always related when you're
trying to make a sale.
In closing, if you own an Internet business or aspire to, please make
sure you utilize all the free advertising you can. As mentioned I
personally use free advertising on a daily basis, and it's always
worked well for me. A common mistake new marketers make is going right
to paid advertising before testing through campaigns through free
advertising. Stay ahead of the curve and use it.
Click Here To Master FREE Advertising And Smash The Competition!
How do you get free advertising?
If you advertise your site, article or blog for free, do you know if
you are going to get plenty of traffic to it? That's a tricky question
but yes it is quite possible. As with anything in life you sometimes
get things wrong, but soon you will find the way of doing things that
works for you, bringing you both plenty of free traffic and also sales.
Most places where you can submit you site to, very often offer
submission to several search engines but the main problem is that it
may take weeks sometimes months for them to actually get it up and
running, this can be a huge problem when you want it on view straight
away and can also cost a lot of money. Don't just go to the first place
that offers you free advertising or site submission, the quality of
what they are offering is what it is all about, so look into each offer
before going ahead. Your own site must be well designed and easy to
navigate before you even think of putting it out to public view,
otherwise people will lose interest and go elsewhere and you must make
them want to come back again. It is all too easy to click off a site if
you don't like what you see.
There are other ways to advertise for free apart from submitting sites
to search engines (SEO)
1.Write articles or blogs - Your article must be both interesting and
informative, relevant to the subject you wish to talk about, otherwise
no one will bother to read it. Read it, put it down, read and edit it
again two or three times until you are really satisfied with it
2.Make videos - this is an excellent way to bring people to your site,
you can submit on twitter, youtube, facebook, squidoo to name but a
few. Many people prefer to view a video, rather than read an article on
the computer.
3.Forums and Networking sites - These are, to my mind, the best way of
advertising, first you need to get to know others on these sites, chat
to them, get their trust and build a relationship with them, it might
take a week or two, you will find they will be more than happy to come
to your site and have a look to see what you are offering.
Other ways include sending lots of emails and writing e-books to
distribute which I won't go into here.
Whatever else, you must be consistent with your advertising, its no
good producing one article or blog or submitting your site once, then
sitting back and waiting for the money to roll in, sorry but it doesn't
work that way! Like running any business, you must keep advertising all
the time. You will find with some free advertising sites that if you
want a lot more exposure you can pay to upgrade and get lots more
credits for your advertisements, personally I do some free advertising
and some paid, I find it works better that way.
A word of warning though, if you are an affiliate, however you
advertise, it is really necessary to cloak your affiliate link,
unfortunately it is all too common for someone to steal your link and
thus walk away with your commissions.
Here is my own free service to cloak your affiliate
links.Morever you can track as well as shorten your affiliate urls and
make them search engine friendly,too.....
http://nolongu.com
Free Advertising & Internet Marketing !
One overlooked or misused form of advertising is free advertising.
However, this can be a very important means of growing your business.
There are innumerable free advertising sites on the
internet.Obviously, some will be better than others, and the value of
any site
may be anywhere from good for your business to a total waste of time.
One immediately visible advantage of free advertising is the adjective,
"free". Many people starting internet businesses simply do not have the
funds to buy advertising.
By the same token, a disadvantage to free advertising is that since it
is free, everybody floods it with all kinds of ads, and it is easy for
your message to get lost in the flood of advertisements.
Another disadvantage is that unlike people who look through newspaper
classifieds or advertising papers such as are found at the local
convenience store, few people on the Internet actually visit online
classified sites in hopes of finding a car or piece of stereo
equipment. Even if they do, they are not likely to see your ad if you
are trying to interest someone in an internet income opportunity.
So, how can you turn free advertising to your advantage?
First, as mentioned, some sites will have the potential for improving
your business in one way or another, and some will be totally
worthless. Since the advertisement itself may or may not be effective,
or may or may not be effective at a certain website, testing is
necessary. Different ads must be tried, and they must be tried on
different sites.
A difficulty in determining the value of a given free advertising site
is the fact that with the advent of automatic advertising submitters,
many sites are hardly ever visited by humans any more. Only the
automatic programs drop by and leave off their ads and move on to the
next site. Therefore, one of the first criteria to look for might be
whether or not ads must be manually posted. At least in that case,
humans will visit and may actually see your ad.
By the way, even a site which can be posted to automatically may be of
value in the area of linking and search engine optimization. Most of
these links will be fleeting or of little value to a search engine
spider, but you may be able to build a little stable of sites which
will help search engines find your site. I know of several sites where
I regularly post ads exactly for this purpose. Ablewise.com (which
requires manual submission) for example is regularly visited by search
engine spiders, and if I place an ad there, the page I have linked to
will soon show up in search engine listings.
Second, free advertising is most effective if it is not used to sell
anything. In fact, it will operate best when you use the free
advertising to give something of value away in order to establish a
condition of trust between yourself and a prospective customer. In the
heyday of mail order advertising, this was often referred to as the
"two step" method.
It worked, and still works, like this. The seller offers a free report,
such as "How to Make Money from Your Kitchen Table". For more details
go to www.free-ad-system.com The ad simply makes the offer, and often
would request the reader to send a "free, self-addressed, stamped
envelope" for the free report. In this way, the seller was able to get
his materials in the hands of several interested parties for only the
cost of the report and the ad. The seller was saved the postage by the
reader who provided the envelope and postage. Enclosed with the report
were materials offering other items, often more reports, which were
sold by the seller.
If the seller had provided a report of value on the first mailing, it
was possible that the reader would purchase one of the items. If not,
the name and address was still on the seller's records (mailing list)
and the reader would receive more mailings and/or a collection of such
names and addresses would be sold to others who had not built their own
lists as yet.
The same thing is done on the internet, and many successful
advertisements offer free advertising, software, reports, or services
in order to entice the online reader to respond, thus placing his or
her contact information at the disposal of the advertiser.
This sort of advertising on the internet has spawned two distinct
"advertising" methods which, while free, are not actually
advertisements. These two methods are the writing of articles and the
creation of lead capture pages.
Free Advertising Vs. Paid Advertising
Everyday, all over the world , tens of thousands of new websites are
being added to the Internet. They all have one thing in
common. They need advertising. So the next question is, how
will
they advertise and get their message out, and which type of advertising
is viable to serve their purpose.
In today's market you will find two types of advertising. One
is
free advertising and the other is paid advertising. Now
consider
this. Free advertising sites are free which means everyone
posts
on them. Even spammers have there way with free advertising
sites. Because of this, your advertisement message gets lost
in
the crowd more often than not. And the worst part of it is
your
recent listing falls off the list very quickly depending on the sites
popularity and you're left to re-create your advertisement all over
again. Re-typing and re-typing the same ole' ad hoping
someone
will find your for product or service offer. This can become very
cumbersome to say the least.
For anyone needing to advertise, spend a little time searching for
those classified sites that require an investment of some
sort.
You can be sure that these sites are spam free and only the serious
advertisements are listed. Also consider the fact that your
message stays on the listing much much longer than with the free ad
sites. On free advertisement sites your advert message can fall off
literally within the hour depending on how popular that site is. There
is often duplicate advertisements on free ad sites. You won't find any
duplicate ads on paid advertising sites. So, there is the good with the
bad. If you're on a shoe string budget, and have a service or
product to offer, try searching for the classified sites that require a
small fee. The fee is used to keep spammers away as well as to gain
targeted traffic. The fee is an added advantage which deters all
spammers and you will find no duplicate posting on a fee based
advertisement site.
Come to Royce Classified Ads Site and place your ad there.
For a
mere $4.99, you can post your ad in three different categories and
upload a photo as well. We also have 468x60 banner space
available and the fee for banner advertising can be negotiated with the
webmaster. At Royce Classified Ads, your ad placement is more
than likely to get noticed. Because of our small fee, we
maintain
targeted traffic and we are spam free.
http://www.royceclassifiedads.com
Free Advertising for your Internet Business
When starting off in business one of the first major tasks to get done
is to get your product in front of people. This obviously is done by
advertising. But for many an advertising budget just isn't possible
when first starting out. This is where free advertising can be very
effective.
For free advertising to have a good effect on your business you are
going to need a few things. Time, patience, drive and consistency. Free
advertising takes a lot of time, but is well worth the effort in the
end. And you will need to be patient because it won't bring results
straight away. So you will need to keep going, testing new sites,
testing what ads are working and which ones are not. And stay
consistent by advertising daily.
Finding what advertising sites work is going to take a lot of
searching. So I would suggest that you advertise from 30-60 min per day
and spend another 30-45 min looking for new sites to advertise on. Keep
track on which of the sites are bringing you the best results, and
which ones you can leave and look for new ones.
Because you are advertising for free, many sites are going to send you
their own advertisements. So open up a free email account and use that
when joining new sites. To keep your email account from getting full,
simply empty it once a week or so.
Some types of free advertising sites are Traffic Exchanges, Link
Exchanges, Classified Ad sites, Banner Exchanges, Free Opt-in Mail
sites.
* Traffic Exchanges work by you surfing other peoples sites, and for
each site you look at you will earn credits.
* Link Exchanges require you to add other websites links onto your
website and Vise-Versa. This type of advertising can also rank you
higher on the Search Engines.
* Banner Exchanges are like Traffic Exchanges but you will put other
sites banners onto yours and again each time they are shown you will
earn credits.
* Classified Ad sites are pretty straight forward. You will be able to
place your ad for a certain amount of time. That could be a few hours
to a few months. The longer the ad stays on the site the better chance
of it being seen.
* Free Opt-in Email sites you can advertise to every member. But they
can also send you their email ads, so this is where you will need that
free email account. Depending on how many of these sites you join, you
will be better off having an email account for each.
Free advertising lets you keep all of the profits that you make. It is
a great way to build your Internet business without spending your hard
earned cash. So you can save your money until you can afford to pay for
advertising. Just remember, all you are giving up is time, so you have
nothing to lose just to gain. Stay focused and consistent, and before
you know it you will notice that you are getting good results.
8 Ways To Generate Free Traffic For Your Website Using Only Free
Advertising
What are the best ways to advertise your website? Do you know how to
get traffic for your site? It is not had to do if you know where to
start. Here are eight tips to help get you started.
1. Article writing.
Article writing is one of the best ways to get free advertising. When
writing articles use at least two keywords that are included in your
article and title. Write about something you know. Also, make sure that
you write about something useful that will help solve a problem.
2. Set up a Blog.
Setting up a blog is easy and free. Provide useful and unique content.
Write reviews and place them on your blog. Another great way to use
blogs is to interact with your readers. For example: Use surveys to get
peoples opinions on your blog or a product. Let people get to know you
so that they trust you. A great way to do this is to write about your
day.
3. One way link exchange.
Do a search on any major search engine for the words "submit your link"
or "submit website". Use any variation of those words to find a lot of
places that you can submit your website to. This is a great way to get
links back to your website.
4. Participate in forums.
Get involved in Forums that are related to your area of business. You
can use a signature file that will be placed every time you post to the
forum. When you join a forum, take the time to read the posts. Don't
just start posting anything to get your website on there. You want to
make sure that you are being helpful by answering a question. You can
also post
a question if you want to know an answer to something. Remember to be
helpful,
and not spam the forum.
5. Place classified ads.
Find places that you can place a classified ad. Do a search on any
search engine to find classified ad sites. This is a good way to get
links back to your website. When you start placing ads, you will want
to set up an email account that is separate just for placing ads. You
will more than likely get a lot of email from other people who place
ads on these sites.
6. Send in your testimonial.
When you use a product or website, and you like it, take the time to
write a testimonial. Send it in to the website owner. Don't just write
a testimonial for the sake of getting your website on their site. Make
sure that you really like the product or service.
7. Search Engines.
This is another great way to get free traffic. Search Engines love
useful and unique content. You also want to make sure that you use
keywords throughout your site. If your site is filled with
information-packed, keyword-rich unique content, the search engines
will be more likely to pick up your site. This is a popular way to get
free advertising.
8. Use traffic exchanges.
Using traffic exchanges is an easy way to get free traffic to your
site. Sign up with the traffic exchange. Than set up an ad with the
traffic exchange. Than you start surfing for credits. Every time you
get credits to use, your ad will be shown.
Free Advertising Resources; Let Your Imagination Loose!]
How many people have worked from nine to five for 40 to 50 years and
have nothing to show for it? How much is your time really worth? Most
of us do not have the money to invest in advertising on the Internet
. But, do you have the time? How about one to three years? Many people
are drawing 6-figure incomes from the Internet within only a few years.
More millionaires have been created on the Internet then in any other
way in history. But, you will have to invest your time!
There are many proven, free advertising techniques available to anyone
who will take the time to learn how to use them.
Here is a list of ideas that you can use to advertise online for free.
They may be free, but remember that any accomplishment takes
persistence and effort.
1. Articles. By providing valuable information on a topic that is
related to your business can help you build your credibility and drive
traffic to your website. Write articles that are related to your
expertise and submit them to all the websites that are looking for
good, informative articles. Make sure to list your website address in
your resource box at the end of your article. There are many website
owners out there who are looking for good articles that they can post
on their sites.
2. Classified ads. Free classified advertising is a great way to
promote the benefits of your website or program. Make it short and
sweet and do not waste time getting to the point since you have limited
space. There are many free classified sites, so test your ads to find
out which sites pull. Once you determine which classified sites bring
you the most traffic post to them regularly and do not waste time on
the other sites that are not working. Try searching on free classified
ad submission to find places to place your ads.
Tip: The key to a successful classified ad is in the headline or title.
It must grab the readers attention. No one will read your ad unless
they notice your headline.
3. Forums. Most forums do not allow advertising, but they can be used
to build credibility by getting involved in discussions relating to
your topic of interest. You can also ask questions and get opinions
from others that may be involved in your line of business. Can you
think of a better way to get free exposure for your business then by
providing helpful answers to questions?
Tip: Put your website in your signature file when you sign up for a
forum. It will then be displayed each and every time you make a post.
4. Press releases. Put together a simple press release explaining your
offer or business and then do a search on free press release
submission. Some of the submission sites actually provide a template
that you can use for your press release.
5. Link exchange. Exchanging links is a great way to get free
advertising while also helping your websites search engine ranking. The
best way to find links is to search for websites relating to your topic
and requesting a link. It is important to the search engines that your
back links relate to your websites content. Do not get involved with
link exchange programs that do not allow you to choose the sites that
you link with. Link farms are bad for your website and for your search
engine ranking.
Tip: Set up a page on your website for links and only post sites that
are related to your business. Do not call it a link page. Instead, set
up a resource page that provides helpful links for your visitors.
6. Free directories. Take the time to post your website to free
directories. You only have to post once and they do not require you to
resubmit your information repeatedly.
7. URL Submissions. This may be one of the easiest ways to advertise
your website. Just do a search on "free url submission" and than use
the results to enter your websites address and click submit! That is
all it takes.
8. Traffic Exchanges. The way they work is that you earn credits by
surfing other peoples websites. Your earned credits are then used to
show other people your website. To join, you need to submit your name,
email and website. Your website will then go into rotation with the
other websites that have registered with that particular traffic
exchange. As with all free advertising resources, determine which
traffic exchange programs work for you.
Tip: Use a multi-tab browser. This will allow you to surf many
exchanges at the same time by running several websites in multiple tabs
while only one window is open for viewing in your browser. The Firefox
Browser and newer versions of Netscape will let you surf multiple
exchanges at once.
Let your imagination loose and you will have a force working for you
that can help you reach your goals and thus succeed!
Free Advertising For Your Home Based Internet Business
EARNING AN INCOME FROM HOME can take a little time to gather momentum,
therefore it is sensible to keep outgoing expenditure to a minimum
until your HOME BASED INTERNET BUSINESS begins to provide a sustainable
return.
One of the major budget expenses in WORKING FROM HOME is advertising.
You need to be both aggressive and constant with your marketing
methods, so it becomes very difficult to cut corners when you take into
account the importance of the placement and volume of advertising
required to promote your HOME BASED INTERNET BUSINESS. After all, you
do want to be successful, otherwise you would not be here.
FREE ADVERTISING for your HOME BASED INTERNET BUSINESS can contribute
solidly to keeping a tight restraint on outgoing expenditure during the
formative stages of your business venture. At the same time, it will
ensure the continued exposure of your program, product or idea to a
captive worldwide internet audience.
Most FREE Traffic Exchanges offer you the opportunity to upgrade your
membership. Generally, for a very reasonable and affordable once-only
payment, you can receive extra benefits which ultimately leads to
increased advertising exposure.
In the formative stages of establishing your HOME BASED INTERNET
BUSINESS, the FREE versions of these Traffic Exchanges are a more than
adequate marketing tool, provided you are willing to undertake some
manual, time-consuming work. In order to earn advertising credits and
have your advertisement shown to other interested parties, you will be
required to click and view other subscribers' advertisements.
Personally, I subscribe to a number of these FREE Traffic Exchanges and
maximize my efforts by surfing three or four of these sites at the same
time. You will be surprised at how easily and fluently the manual
surfing process will come to you.
Of course, you can always look at upgrading your membership status once
your HOME BASED INTERNET BUSINESS is up and running. But for now, FREE
Advertising
is very much a plus for those on a tight budget.
Free Website Traffic Secrets of the Gurus
It seems to be the first question every newbie online asks in the
popular marketing forums. How do I get more traffic for free? There are
many answers and many experts on this subject who will share a few
tidbits of their genius every once in a while, yet many still struggle
with traffic.
Here's a short guide to help every marketer in the world boost their
traffic without paying a nickel for it. Let's start with the basics.
First, get a blog on either Blogger or Wordpress. Blogger has the
advantage of being owned by Google so your blog can quickly appear in
the search results and it's easy to add Adsense to monetize your blog.
When you choose the content for your blog, make sure the keywords that
attract visitors to your site appear in the title, description, and
posts on your blog. Add links to whatever site or sites you are
promoting. Then visit other blogs with those keywords and leave
comments of value, including a link to your blog as well.
A second free traffic generating method is searching for directories
that accept free submissions to get listed. These are great because the
listings are all related to the same niche so people will see your site
listed among other prominent sites within the same market. This is also
a great way of acquiring more one-way back links to your site which can
help boost your search engine rankings and at the same time improve the
quality of the directory and the experience of its visitors. That's
what we call a win-win-win situation!
A third method of generating free traffic is using a banner exchange.
It's best if you have an attractive banner to the site you're promoting
so that when it appears on other people's sites, you will attract
visitors away from them and directly to you. The drawback is that you
in turn, need to display banner ads as well. I recommend using banner
exchanges, but not the traditional way. Using a combination of them,
you can exponentially increase your free advertising credits in a short
period of time.
Fourth and final method for today is make use of the "about me" page on
eBay, no matter what you're selling. Posting links on your about me
page is a great way to attract visitors since eBay is one of the top
ten most trafficked sites every day. Make use of eBay's hard work as
leverage to get some of those visitors to come to your site as well.
This is hardly a comprehensive list of free traffic generating methods,
but these can be powerful and should not be overlooked when planning a
site promotion strategy. Think of ways to use other highly visited
sites to attract folks to yours, qualify your prospects before you sell
to them, and give them exactly what they buy. They'll only complain if
you don't, and I know that when I don't receive what I buy I get irate.
So sell what you have and give 'em what they buy. Use the free traffic
to generate new customers and hopefully future referrals.
How Do I Advertise My Home Based Business?
So you have a home based business, now what? Who do you get started
advertising? Where do you advertise? What is your advertisement budget?
There are many factors to consider. The good news is that there are
many options.
Many people in network marketing advertise to their warm market (family
and friends). But when you exhaust your warm market, you must rely on
other forms of advertising. Many then seek out resources such as
posting flyers and business cards in the local area. Others utilize
advertising in local newspapers, which can be very expensive. I
personally do not believe that the above resources are efficient or
effective. The most effective way to advertise is to find free or low
cost methods that will reach a large audience. The larger the audience,
the better your results. When it comes to reaching a large audience,
the internet comes to mind.
Internet advertising can be targeted to specific cities, states, or
even countries. Internet advertising comes in many forms. These
include, but are not limited to using traffic exchanges and pay per
click advertising. Traffic Exchanges and pay per click will be
explained further below. I will discuss the two most effective traffic
exchanges that I have found as well as one of the most useful tools on
the internet for pay per click advertising.
Traffic Exchange - List Joe
A traffic exchange website receives website submissions from network
marketers or business owners. These network marketers or businss owners
will then surf other member sites in the traffic exchange program to
earn credits. In return, this enables their sites to be viewed by other
members through the surf system. This increases the number of website
traffic to all the sites involved.
List Joe Each is a very popular site used by many home based
businesses. To open an account is free. Each new account comes with 100
free advertising credits. Your ad will not only be viewed by 100
people, it will actually be emailed to 100 people. Joining this service
also directs you to join eight other list builders, which will increase
your ad exposure. There are several options to upgrade to receive more
advertising credits. To view details of the List Joe program go to:
http://ListJoe.com/j/sandy407
Traffic Exchange - Traffic Swarm
Traffic Swarm is another popular website which is also free to open an
account. With each new account, you are given 100 free advertising
credits. Just as with List Joe, this means that your ad will be viewed
by 100 people. There is an option to upgrade to receive more
advertising along with many additional bonuses. To see details of
Traffic Swarm visit: http://www.trafficswarm.com/go.cgi?727106
Pay Per Click
Google pay per click is the most widely used pay per click
resource on the internet. When someone does a search using Google as
their search engine, they will use any number of key words to do their
search. If your key word or phrase is used, they will be led to your
advertisement. But be careful! Pay per click can be very expensive if
you are new to this form of advertising. One of the best tools I have
found that shows you how to run a successful Google campaign is an
ebook called Google Cash. For more details on Google Cash visit:
http://sandy407.tnecc.hop.clickbank.net
Free Internet Advertising Can Drive Amazing Amounts of Traffic to Your
Website
If you have a business with a website or you just simply have a website
you want to drive traffic to there is a lot of things you can do for
free that can drive large amounts of traffic to your website. If you
have a business website of any kind getting more people to your website
is usually beneficial to you but it is only beneficial if you are
making money from getting more visitors to your website. It would be a
good idea to focus on monetizing your website before getting traffic to
your website. Monetizing your website is essentially just turning your
website into cash, literally. If you have traffic or you
don’t
have traffic you want to have a plan of how you are going to make money
from a website and then you can put forward the effort and the work
into getting the traffic to your website. After having a plan to
monetize your site you are going to execute your marketing plan to get
free traffic to your website. There are two ways to get free traffic to
your website; free advertising and/or from search engines. I am going
to discuss how you can monetize and optimize your website for search
engines for free and then how you can drive large amounts of free
traffic to your website.
Monetizing and Optimizing Your Website For Search Engines For Free
So you have a website with some content and you want to find out how
you can make money from the little traffic you already have? Great,
well I want to talk to you about getting more traffic and making more
money from that traffic. There are two ways you can make money from
your website; selling products and services or generating advertising
revenue. When thinking about making money from your website you have a
couple choices to make; if you are going to be selling products are you
going to sell physical products or are you going to sell affiliate
products and make a commission? If you are focusing on generating
advertising revenue are you going to actually sell each space or are
you going to publish pay-per-click ads and get paid for every click?
If you want to start making money today then I would suggest you do
affiliate marketing when selling products on your website because you
don’t have to worry about making the product, packaging the
product and shipping the product, let somebody else worry about that so
that you can focus on marketing the product. I personally think that
there is a success model in utilizing affiliate marketing to sell
products, publishing pay-per-click ads and selling advertising space to
generate a passive residual income from your website. Securing how you
plan to make money from your website and then optimizing it for the
search engines is a great way to market your website. Where do people
go when they are looking for information on the internet? People go to
search engines to look for information and if your website is listed
within the top ten for the relevant information that they are searching
for then that is more than likely going to end up in free traffic to
your website. It is and can be extremely profitable to optimize your
website for the search engines. What I am about to talk about is my
blueprint to taking advantage 100% free traffic to your website.
Utilizing Affiliate Marketing To Sell Products From Your Website
When choosing affiliates to sell products from your website it would
make sense to stick to affiliates within your niche. Your niche is the
main category your website would fall under and using affiliates that
are relevant to that niche is an important factor in targeting your
traffic to your affiliate products. So knowing what niche is important
and this will also help you greatly when you optimize your website for
search engines.
When you join affiliate programs they give you your own affiliate
website and access to all their promotional tools you can use to
promote this business. You can take their banners and their text ads
and utilize them to get traffic to your affiliates. By placing your
banner ads within your content so that it merely looks like an ad and
you will generate clicks going through those banners to your affiliate
pages. The affiliate program has already tried and tested these pages
they are already set up with the best sales copy made to convert their
visitors into sales. Because these affiliate programs have already done
this then it is our job to market these affiliates to targeted visitors
who would be looking to buy these products and services our affiliates
are offering. When the visitors are targeted it means that they are
already interested in information relative to the affiliates and it is
safe to assume that once they are on your website and they are
interested in the information on your website then they are targeted
enough for our affiliates. Using this method correctly will drive lots
of targeted traffic to your affiliates that way you can earn a lot of
money in commissions when you make sales.
Generating Advertising Revenue From Your Website
You have a website and now you want to earn money from generating
advertising revenue? It really isn’t that hard to do that,
infact
you can almost automate the entire process. First I am going to start
by telling you about publishing pay-per-click ads on your website and
then I will tell you how you can sell ad space aswell and even ahead of
time. Google is one of the leaders in PPC ad publishing and PPC
advertising with the use of their AdSense program and their Adwords
program. Advertisers interested in advertising with Google’s
Adwords program have the option of bidding on keywords and running ads
on Google’s search engine or running ads for content, which
is
advertising within the Google AdSense progam. People like us are the
ones with the website now who publish ads from Google’s
Adsense
and generate money from a percentage of what advertisers with Google
are bidding for their keywords. Google isn’t the only company
that does this; you also have Yahoo who has now started publishing ads
and Bivertiser as well. When you publish these network ads and get
clicks from them you can really earn a decent pay check every month
from the clicks you generate if you place the ad strips within your
content. This allows you to get paid for every click to your ads and
you don’t have to worry about them buying anything or not, so
this allows you to generate a sizeable revenue.
You can also sell advertising space on your website and you
don’t
even have to be responsible for actually selling each space. Many
internet marketers don’t speak about this and it truly is a
great
way to generate revenue from your website. You can join networks such
as AdBrite and Adster that will sell your ads for you and all you have
to do is publish their ad strips and they will track your traffic to
your website and the ad strips impressions and display this to their
network of advertisers. Advertisers can choose to purchase this space
at the price that you set and then your earnings are set directly to
you when space is sold. You can even sell space ahead of time and
collect cash in hand from today. Imagine advertisers fighting for space
on your website at the price you set. This is an incredible way to earn
money online. It is also a great utility because even before you have
sold the space the networks usually run PPC ads until the space is sold
so you can start off by earning money per click on these ads.
Search Engine Optimization Tactics
You already know the niche that your website is catering to so it is
now time for you to focus on optimizing you website for the best
keywords in that niche. You find out what the best keywords are by
doing keyword research with some form of keyword tool. You can get
access to keyword tools from many different places but I suggest using
Google’s keyword tool. Google gives you information about
their
search engine’s findings and ever since July 2008 they have
been
giving detailed information about each keyword searched within their
search engine by displaying their figures instead of an approximation.
You want to find keywords that are high in demand, meaning that they
have been searched for a lot every month on average and you also want
to find keywords that are low in supply, meaning that the websites
going for those keywords aren’t too competitive. When you
find
keywords like these they are extremely useful to building your
awareness on the search engines. You want to take note of about 5 main
category keywords and 25 sub-category keyword phrases. When you have
those keywords at hand you are going to always use those keywords when
writing content for your website and optimizing your website. There are
two types of search engine optimization; one-site optimization and
off-site optimization. When optimizing your website you need to know
focus on both of them so that you ensure your website is optimized
properly.
On-site optimization refers to optimizing everything that is actually
on your website. You want to use some of your main keywords within your
website’s titles and description. You want to utilize all
your
keywords, your main keywords and your sub-category keyword phrases
within all your content, like articles, videos and posts. Search
engines are going to know your website is relevant for the keywords you
chose because those keywords are spread out throughout your content.
Off-site optimization pertains to everything that is done away from
your website that goes towards optimizing your website. Off-site
optimization refers to building link popularity. Link popularity is
important because search engines like Google use your link popularity
to define how relative your website is to your niche and which websites
you are linked to within that niche. The more relative the website is
that is linking to your website means the more power your website will
have within that niche. There are two kinds of links you can have
between websites; one-way links and two-way reciprocal links. One-way
links are when you a website is linking to your website without you
having to link back to theirs and two-way links are when both websites
are linking to each other. It is said that one-way links are way more
powerful to search engines so it is encouraged to try and get as many
relative one-way links as possible.
Now that you have monetized your website and optimized it for the
search engines your only challenge is to continue to add relevant
content to your website filled with your keywords and keyword phrases.
You will soon start to see tremendous amounts of free traffic coming
into your website from the search engines. This free traffic will be
coming in while you sleep, while you are at school and just as you go
about your day people will be finding your website on the search
engines for free. Now that you have finished monetizing and optimizing
your website, its time to drive tons of traffic to your website through
free internet advertising resources.
Drive Large Amounts Of Traffic To Your Website Through Free Internet
Advertising
There are many resources you can find online that you can use to drive
free traffic to your website. Most of these resources offer affiliate
programs and give you the opportunity to earn money from them but for
now we are just going to focus on generating traffic from them. These
advertising resources usually work on a credit system, which you earn
credits that are exchanged for visitors to your website. Different
advertising resources offer different ways for you to earn credits,
either by visiting other member’s websites through clicking
on
text ads or from surfing. Some resources even allow you to advertise
without having to visit anybody else’s websites, it is just
completely free. I want to discuss some of these resources and the
benefits they can bring in providing traffic to your website.
Free Advertising with Free Classifieds
Free classifieds are a great way of driving traffic to your website.
You have the opportunity to write your own add copy and usually you can
add text and pictures to your ads and you can also optimize these ads
with the same keywords for your website. When you optimize your free
classified ads search engines crawl it and see that a page with
relevant content is linking to your website. This is a nice way to
always build one-way links to your website and advertise your website
at the same time.
Free Advertising with Free Traffic Exchanges
Free traffic exchanges are great utility to provide immediate traffic
to your website. You join their network and add your websites to their
traffic exchange and you surf other members websites for credits and
then exchange those credits for visitors to your website. You can build
a large amount of credits in no time and start generating traffic right
away and believe me they click around and do things while they are on
your website. Usually you can also advertise your banner ads and your
text ads on their network and this is also a great way to generate
traffic to your website. Now while members are surfing other
member’s websites they also see your banner ads or your text
ads.
This can drive targeted traffic to your website because when a person
clicks on a banner ad or text ad they only click on it based on their
own interest so you are guaranteed to get targeted visitors to whatever
you’re advertising.
Through these two methods of free advertising you can drive extremely
large amounts of traffic to your website and it won’t cost
you a
dime. Sending free traffic to your website that is already monetized
and set up to earn you money from all walks of life is a great way to
add to your income earned from your website. This is truly utilizing
the power of free internet advertising. Also the traffic you generate
to your website through free advertising also counts towards your
regular website visitors which will be displayed when those networks
are selling your advertising space and the more visitors you have to
your website is the more the space is valued and you can charge a
higher price if your desire.
This is my blueprint to internet marketing success with free traffic as
your best friend. You can really earn a living on the internet with
these types of techniques and the best part is that it
doesn’t
have to stop here because you can just repeat this process with a new
website and do it over and over until you achieve your desired income.
I truly hope that I was able to help you understand how you can drive
tons of free traffic to your website and earn an amazing residual
income at the same time.
Free Internet Advertising Site-Effective Medium To Boost Profit
For advertising on the internet, one very essential strategy to make
your products and services promoted or make it known to the potential
subscribing public is to submit to thousand of free classified ads.
Aside from this can bring more traffic for your site, this can easily
balloon your products and services sales.
Majority of these free classified advertisement sites provide you the
power to manage your marketing techniques to be showcased with relevant
features that your product and services do offer. By giving this
opportunity, you are given privilege to present your products and
services in an absolutely quick way thus it easily gets attention that
your products and services need.
Free Internet Advertising site allows it simple for you to make and
utilize free adds on various of the top-rated websites whenever you
want, and that is for free. This benefits from free internet
advertising can only make a great opportunity for your business that
you may consider it amazingly given.
To add, free Internet Advertising serves as perfect avenue and the best
technique to make your services or products be known to million of
possible subscribers ( perhaps billion) and this is a very great
opportunity for you to make your website generate profit to is optimum
performance.
You may not fully aware on it but there is an enormous possible
subscribers for free Internet advertising site that abound in the
Internet arena today and that simply implies that there is a
significant probability for your products or subscribed in a huge
opportunity. So, try to navigate the net because there are several free
advertisement services in which you can fully avail and enjoy. Browse
the net and find the most appropriate and the most advantageous for
your product or services to obtain the optimum income that you can
possibly have ever.
One of the features these advertising websites offer is classified adds
submitter- a system where you can get huge exposures and yet generates
immediate results and can do expand your sales in volume right away.
Opt-in-email is another feature, this is a non-spam program in emailing
and assures 100% legal. This email address accumulating system allows
you to build your list of email of your visitors and you may make them
as your potential clients in the future.
Free Internet advertising gives you the great strategy to build more
traffic for your site because subscribers are always targeting the free
Internet advertising websites to search for specific products that they
can get access to and enjoy.
Lastly, the best idea why you must utilize this Internet advertising
website is that, aside from the potentials stated above, they are
provided absolutely free.
Free Internet Advertising
The Internet has created a whole new way for businesses to advertise
their products and services. There are many ways to advertise on the
web, but to many business owners the best Internet advertising is free
Internet advertising.
Free classified ads are great ways for businesses to reach their
potential customers. There are many free classified ads websites that
give you the power to facilitate your marketing with features like
classified ads submitter forms. The main benefit of these particular
sites is that it's an extremely fast way to give your products and
services valuable online exposure. Free Internet advertising is
accessible twenty-four hours a day, seven days a week. You can access
your listing anytime and better yet, your customers can browse and shop
whenever they choose. There are no downloads, no hidden charges or
monthly fees, no contracts, sales charges or sign-up fees. These
services are absolutely free.
Free Internet advertising is an easy and effective way for you to
advertise on some of the best quality web sites, whenever you want and
with no investment. To say the least, the possible benefits of free
Internet advertising can perform miracles for your business. Most of
these free Internet advertising companies give you three separate slots
to advertise any product or service.
Millions of consumers use the Internet to shop and hire services. Free
Internet advertising is the perfect way to reach this lucrative market,
and start producing money. There is such an enormous audience on the
Internet, that the likelihood of someone needing your product or
service is very high. Some free Internet advertising services may even
be specially suited to your particular type of product. Browse the web
to shop around. Compare the benefits and services offered by each free
Internet advertising site before you decide if it is the right avenue
for your business.
With features like the classified ads submitter, you can enjoy enormous
exposure with instant results, and expand the volume of your sales
virtually overnight. You may be able to access opt-in mail lists that
are essentially spam-free bulk mailing lists, guaranteed one hundred
percent legal. Opt-in email lists contain the names and email addresses
of individuals who have offered this information, or "opted-in" to be
included. These lists provide a very effective way to create
personalized email to prospective clients.
Classified listings are a great way to build traffic to your website.
People are always searching for great deals on specific services or
products. Through free Internet advertising, you're able to target
customers who are already inclined to buy a particular product or hire
a certain service.
Free Internet advertising is easy, effective and of course, it's free.
It just doesn't get any better than that.
The Best Internet Advertising is Free Internet Advertising
Free internet advertising is one very important method for promoting
your products and services to thousands of free classified ads.
Most of these free classified ads web sites give you the power to
facilitate marketing with features such as classified ads submitter
forms. Features like this give free Internet advertising
an extremely fast way of getting your products or services on line. It
is accessible 24/7 allowing you access anytime, it's very effective and
efficient and most of it comes free. No downloads. No sign-up fees. No
hidden charges. No annual or monthly fees. No sales fees. It is
absolutely free.
Free internet advertising makes it easy for you to put free ads on
several of the premier quality web sites whenever you want, for free.
This kind of benefit you get from free internet advertising can only
do, to say the least, miracles for your business. Most of these free
internet advertising companies give you 3 slots to advertise any
product or service for free.
Free internet advertising is the perfect way and best way to make your
products or services known to the millions of prospective consumers in
the Internet and make your web site start producing money. There is an
enormous audience for free internet advertising that is present in the
Internet, that the probability of anyone needing your services or
wanting to buy your products is very high. There are free services out
there that may suit your services, products and web site. Browse the
internet for the best free internet advertising for assessment on their
amenities and features how to advertise or join your web site for free
internet advertising.
Most web sites promoting free internet advertising have features like
classified ads submitter – where you can get a enormous
exposure
with instant results and expand your sales by large volumes over night,
opt-in email lists – non spam bulk emailing program,
guaranteed
100% legal. Opt-in email lists are created by people who have
volunteered or ‘opted-in’ their email addresses to
these
lists. These lists are very effective for creating personalized email
to prospective clients.
Free internet advertising provides a great technique for building
traffic. People constantly search on online free internet advertising
ads for specific services or products. Free internet advertising target
clients inclined to buying a particular kind of product or service in
mind.
And the best reason to advertise in free internet advertising is
because it is absolutely free.
The Best Type of Free Internet Advertising
The most effective way to make your products or services known to the
millions of users on the Internet and start making money is by
utilizing Free internet advertising.
Free internet advertising cen be a great way of building traffic to
your site. People are constantly searching online for specific services
or products. Free internet advertising targets clients who are inclined
to buy a particular kind of product or service.
One of the most important methods of promoting your offerings to these
clients on the internet is by utilizing free internet advertising
methods such as free classified ads.
Most web sites promoting free internet advertising have features such
as classified ads submitters (You can get a enormous exposure with
instant results and expand your sales by large volumes practically over
night), opt-in email lists (Opt-in email lists are created by people
who have volunteered or ‘opted-in’ their email
addresses to
these lists. These lists are very effective for creating personalized
email to prospective clients.) and non spam bulk emailing programs
which are guaranteed 100% legal.
Features like this give free Internet advertising an extremely fast way
of getting your products or services on line. The classified ad
submitter is accessible 24/7. This allows you to access it at anytime.
The classified ad submitter is very effective and efficient and most of
it comes free. No downloads. No sign-up fees. No hidden charges. No
annual or monthly fees. No sales fees. Absolutely free. This type of
Free internet advertising makes it easy for you to put free ads on
several top quality web sites whenever you want.
There are many free services out there that may suit your services,
products and web site. Browse the internet to find the best free
internet advertising service for your web site.
Free internet advertising can only do, to say the least, miracles for
your business.
Free Internet Advertising Tips
If I was put up against a wall and asked what the single most important
aspect of making a living online was, I'd say without hesitation,
advertising.
Why?
Because no matter what your business is, if it involves dealing with
other people in any way, then they have to know you exist or you make
no money. Are we in agreement there? Great! So let's get right down to
the matter of effective advertising.
The problem with advertising on the Internet is that there is a lot of
crap out there, such as posting FFA ads, submitting to safelists and
things of that nature. You can waste a lot of time advertising in ways
that are not effective. So in the advertising portion of this
newsletter series, I am going to focus on the most effective ways to
advertise online.
In this first issue, I want to talk about forums. Yes, forums, the
places where you are NOT allowed to advertise. If this sounds like
double talk, it's not. Forums are my key source of promotion.
Why?
Because I learned how to use them effectively. I am now going to teach
you to do the same.
Whatever your niche is, whether it be copy writing or programming or
health care or whatever, you need to find the top forums on the
Internet for that niche. After you find them, you need to go there,
sign up and do NOTHING.
That's right. Do NOTHING. Just familiarize yourself with the forum.
See what's talked about.
See who the main forum participants are.
Get a feel for the atmosphere of the forum.
Are new people greeted friendly or are the looked at with scorn and
suspicion?
You need to really understand how that forum ticks before you dive in
and start making posts. The only way to do this is to read, read, and
read some more.
After you have a good idea of how the forum behaves, or doesn't behave,
introduce yourself. Do NOT post any kind of ad or even allude to your
site in any way. Just say hello and tell them that you're looking
forward to participating in the discussion and contributing to the
forum. Don't say you're looking forward to learning. That makes you
sound like a new person. You're going to establish yourself as an
expert, so don't say you're looking forward to learn.
Then, look at the questions being asked. If you can answer them, do it.
If not, find the answers. Remember, you're establishing yourself as an
authority. You will keep on doing this while you are there. Try to
spend a couple hours a day at the forum doing this.
Over time, this is what's going to happen.
People ARE going to start to look at you as an authority on the subject
that the forum is about. They will begin to ask for your advice. They
will start to look at your signature, where you will have a link to
your product or service. You will NOT have to advertise a thing. You
will begin to make sales just from being a participant at the forum.
This will not happen over night. But when it happens, this forum, and
all the forums you join, will be one of your main sources of income.
Don't spam! Don't argue! Don't be anything but 100% professional.
2 Free Internet Advertising Techniques That Squash Paid Techniques
Is there a way to get the word out about your business without all the
expensive advertising that so many marketers say you have to take part
in? The answer is yes and many of these techniques totally blow the
paid techniques out of the water.
What would you rather do? Pay $200 on a pay per click campaign that
might bring you 500 visitors (if you're lucky) or bring in 1000
visitors to your new website without spending a single dime?
Looks like the answer is pretty obvious unless you don't understand
business basics and you simply want to throw money out the window.
You're about to find out two very simple techniques that anyone can use
no matter what you're experience. These free techniques have been
proven to blow the paid methods out of the water when it comes to
generating free website traffic.
Traffic Trading
Most marketers baulk at the idea of having to link to another website
because they think that all of their visitors are going to go to their
site without making the website owner any money. The truth is that 80%
of your visitors are going to leave your website anyway without ever
making you any money.
So why not link to someone else and have them link to you? This isn't
about link building where you trade links with each other on a link
page. This is about putting a link to another website right on the
frontpage of your website for everyone to see?
Why? Because that other high trafficked website is going to do the same
thing. You probably didn't realize that this is the number one
technique use by adult website webmasters did you?
All you need to do is find in the same or similar niche as your website
and contact them and ask them to do some type of banner exchange. Most
webmasters won't bite because they are afraid of losing traffic but if
you explain what was mentioned above you will get a bite and you both
will see the power of traffic trading.
Social Bookmarking
Most internet marketers don't know the first thing about social
bookmarking or how it can really benefit their business but social
bookmarking is a gold mine when it comes to generating free website
traffic.
The number one benefit of social bookmarking is link building. As a
website owner you need to get high powered links from popular websites
and that's exactly what social bookmarking can do for you. Simply setup
accounts at the popular social bookmarking websites like StumbleUpon,
Digg, Propeller and others (do a search on Google for more) and
bookmark your websites. Now don't only bookmark your own websites, you
also want to be sure to bookmark other high quality websites as well or
your account will get shut down for only marking your sites.
The second major benefit of social bookmarking is what is called link
baiting. When someone finds a website that has something they really
like they bookmark it and if the information is really good then many
other people will start to bookmark it which brings more and more
visitors to your website and it just starts to have a snowball effect.
These two free traffic generation techniques can be very powerful if
you stick with them and don't give up. Free traffic really is that
simple.
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Five Steps To Success In Free Business Advertising
In online internet advertising, there are three types of businesses.
The booming business, the slower than expected kind, and the
barely-moving kind. In any of the above scenarios, it may be a good
time to take stock of what works for you and even more importantly,
what is not working and needs some tweaking your website included. A
simple reassessment of your online internet advertising site could just
be the tuneup to a profitable online business.
Here are five suggestions for a great tune up of your online internet
advertising web site. Take a fresh look at your site and your
promotional strategy with these pointers:
Make online internet advertising appeal to all your possible markets
A business usually has different potential buyers for different
products and services. The ideal design for your online Internet
advertising web site should include content that caters to each of
these types of buyers. In many cases, the target customers on the
Internet can be different from traditional customers. It is important
to consider this fact and design a web site to exploit this fact.
Divert visitors to your online internet advertising web site
Most online internet advertising businesses are preoccupied with
alluring visitors by way of snazzy graphics and other cosmetic
features. The more successful ones like have understood one secret, the
web site should be written from your visitors point of view and not the
developers. The first rule to free business advertising successfully is
that your home page clearly recognize why the visitor might be there
what's in store for them. How can they benefit? What are the
expectations and ideas that they might have, and how will the web site
and the free business advertising idea help them? Remember, everybody
has a business agenda and being at the right place at the right time is
not enough if they are not aware of this.
An easy to search url will work wonders for your online internet
advertising. Web site addresses based on search words attract maximum
traffic compared to ones that use technical words. Hiring an expert to
advise you on the choice of domain name based on research would be a
good idea. Also, search engines don't read pictures . If you do have
pictures, ensure that your key search terms are available in text and
not just as part of the description for the picture. The title of the
page is also a very important tool to engage attract to a profitable
online business . The title of the page is the single most important
place for your key search words and using the most relevant keywords
for the title page can turn up your website in most of the major search
engines.
Engage visitors at your web site
It is worthwhile to remember that your Internet online advertising site
might be the first contact that a prospect has with your business. An
effective online internet advertising site will make the surfing
experience as close as possible to actually interacting with real
people. The navigation should be easy to understand and should
logically take the visitor to the right information. Getting the
visitor to ask the relevant questions and then having the answers to
them ready is a way to success in free business advertising. Helping
the customer with their product selection can be done by including
online surveys that can be sent to you over email. This also gives your
internet online advertising business relevant data in the form of leads.
Remember, if visitors don't relate to you on their first visit, it may
well be their last visit to your web site .
Be the expert on free business advertising
One of the best ways to advertise on the Internet is to publish
articles around your business. Most surfers like to do research on the
business before joining up. And they look for general articles to
better judge their position. Your claims to results can be
substantiated with links to various articles on your web site as well
as others with a link back to yours. It is important to have clear
content on the web site to certify your claims to success. An effective
free business advertising site can include testimonials from happy
customers endorsing their track record. These testimonials and
referrals should be placed evenly throughout the web site at vantage
positions.
Articles with key words, and in return your web site, will be picked up
by search engines and can be offered to publication web sites for free
with a reference or link to your site.
Ask for business on your free business advertising site
You may expect many outcomes from your online internet advertising
business. In every case, you will need to ask for it. Visitors like
easy guidance to decide what to next. Every page on your free business
advertising site should invariably have a conveyor belt strategy like
interactive menus and go to the next page with easy and obvious steps.
Asking for and giving away information is an intrinsic part of the
internet and visitors would like to know where their information is
going. Asking visitors to consider signing up could well be the
question to all the answers on free business advertising!
Free Business Advertising Made Easy
With the popularity of internet advertising, businesses can now go
beyond geographical boundaries and market their products and services
to the whole wide world. Complementing each other, millions of
businesses now offer free business advertising to each other for better
reach. Free Internet classified advertising is slowly catching up as
the preferred mode to sell directly to buyers.
Advertising on the Internet is an effective option Everybody is on the
Internet. And everybody is looking for something unique. Unlike other
media, online Internet advertising needs to cater to specific needs of
surfers. Classified advertising, as the name suggests, is a simple way
to find exactly what you need. Offers and needs are neatly classified
in easy, searchable groups. In this age of information overload, the
classified ad information is precise, simple and easy to find.
Classified ads are primarily designed to sell and buy in a more
personal, one-to-one setting. In addition, classified ads are now a
preferred and cheap alternative for businesses to showcase their
products and services due to the immense reach that they offer. The
Internet has now made it even easier and widespread. Most of the online
advertising sites offer very cheap classified ads or go a step further
by offering free business advertising through free Internet classified
advertising options. The heavy traffic due to the free classified
advertising ensures revenues to these sites through advertising space
for clients. Millions of buyers and sellers visit these free classified
ad sites and spend considerable time searching for just the right
product or service. These free classified advertising sites thus turn
into highly effective platforms for brand building assets for bigger
advertisers.
Everybody wins with free online classified advertising The equation is
simple. A business needs to reach out to more and more people on the
Internet. Each website has a particular level of visitors, otherwise
called traffic. In order to reach out to more traffic, businesses
barter Internet online advertising space and thus increase traffic.
This way, everybody wins. The businesses are more visible at no
additional cost and the customer gets a wider choice of products and
services. In addition, partner websites ensure better traffic for
better business.
Like a newspaper, there are numerous websites that are specifically
designed for free business advertising. Based on the simple theme of
sharing information for overall profitability, these free classified ad
sites offer free advertising tips for anyone who wants to harness the
power of Internet online advertising. In addition, these classified
advertising sites offer effective tools for free business advertising.
A free classified ad gets more mileage, as everyone else is also
looking for free business advertising in the true spirit of the
Internet. The phenomenal success of free classified advertising in the
print media is a reassuring backdrop for these free classified ad sites
to operate in. Personal, exact and easily available information make
free online classified advertising such a hit.
Adding wings to free classified online advertising Finding the right
website is the first step to optimize response for your free classified
ad. The more websites you are on, the better are the chances of hits.
Many classified ad sites cater to specific target groups and visitors
like photographers, motorcyclists, etc. Others are more generic and
cater to almost all needs and offers. If you are selling something
unique, then a site that caters to your specific target group should
work. Nevertheless, many people actually buy goods and services only
when they see them listed on a classified ad site and it is usually a
good idea to place a few free classified ads on general free classified
ad sites.
Online Internet advertising is all about reach and can turn any idea
into a profitable online business idea or a profitable home business if
it reaches out right. Free business advertising adds wing to an idea at
no extra cost and success stories abound on the Internet. A good online
advertising plan and help from free online advertising sites can take
your business far on the Internet realm.
Free Internet classified advertising also helps those with limited
advertising budgets carry out effective Internet online marketing at no
extra cost. The best online advertising methods are the ones that use
free business advertising to leverage their traditional advertising
plans. Online Internet advertising is a powerful tool for profitable
home businesses or businesses that are primarily dependent on networks
of other people . Placing a classified ad on the right website is an
important part of a good online marketing strategy. A good online
marketing consultant can also help maximize returns from online
Internet advertising. Online direct advertising considerably cuts
overhead costs and the need for sales people by directly reaching
prospective buyers with precise, edited and exact information about
your products and services.
So go on, add the wings of the Internet and make free online classified
advertising work wonders for your business and for you.
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Free Web Advertising? Does Any of it Actually Work?
Anyone that's been online for any period of time has probably bought
into the idea of Free Web Advertising, or even low cost web
advertising. You know, 1 Million Guaranteed Visitors for Free or for
$10 or something?
Don't worry. It happens to Everyone. The Problem is that the folks
offering Free Web Advertising services haven't taken the time to make
sure that the traffic they are selling will be valuable. They tell you
it's "Targeted" and they might have you pick a "Category" for the site
you want the traffic to hit. I'm convinced they only do this to make
you feel all warm and fuzzy inside.
There's another problem with Free Web Advertising though. That problem
is with you and me... and 99% of everyone else who believes that this
traffic is going to be worth something.
That problem is that people buying into the idea of free web
advertising are trying to send the traffic to their main offer right
off the bat. The idea that you didn't do anything to generate that
visitor, but you expect them to buy into your $3,000 program just like
that? That idea will Never work.
You need to understand the visitors you are generating for that small
amount of effort or money. They are not going to just jump in to a High
Ticket offer after being on your site for 15 seconds. Believe me, there
is NO Marketing System in the world that converts that well!
You need to be Savvy and at least a little creative when trying to take
advantage of Free Web Advertising. You need to give visitors something
of Real Value at little or, even better, No Cost. Give them a Real
Reason to Take action after being on your site for that 15 short
seconds.
Now, we also need to understand that no matter how good your offer is,
Free Web Advertising will Never convert at a very high percentage.
However, if you get even a few prospects out of it, for the effort you
put in, it was well worth your time.
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The Top 5 Free Internet Marketing Advertising Ideas You Probably
Don’t Know about
To start right off, what are the top free Internet marketing
advertising ideas that you probably have not even though of
before? In today’s world where almost everyone is
looking
for a secondary source of income to supplement their current earnings,
it really is a must for you to at least try and have an online
business. With very little start up costs, you can take your pick from
a number of online business opportunities and use it to
supplement the paychecks that you are earning from your day job.
5 Free Internet Marketing Advertising Ideas
Let’s say that you have already chosen which online business
opportunity to take advantage of. In order for your business
to
grow, you need to have some form of advertising. Here, we
will
take a look at the top 5 Internet marketing advertising ideas that you
can use to promote your business – for free:
1. Distribute high-quality articles to article marketing sites.
The popularity and effectiveness of article marketing sites cannot be
disputed. If you do have a flair for words, you can write the articles
yourself. Make sure that it includes a link to your site at the bottom,
it has a compelling title and an informative content.
By distributing your articles through ezine sites, you will create more
awareness about the product or service that you are offering online.
2. Distribute ‘free premiums’ on the Internet.
If you have a brick-and-mortar business, you can use premiums like
t-shirts, mugs, or key chains as a means of advertising your company.
But what sort of premiums can you distribute in the online world?
Basically, you can take your pick from great-looking screen savers,
mouse pointers – anything ‘cute’ and free
will be
grabbed by your core audience. Since it will be permanently installed
on the online user’s computer, the name of your business will
be
instilled in their minds every time they are using the premiums that
they have gotten from you for free.
3. Go for e-mail marketing.
Once you have already collected a suitable number of e-mail addresses
from your customers through your website, you can use e-mail marketing
as a free form of Internet advertising. This is actually the equivalent
of sending out mailers via ‘snail mail’.
With e-mail marketing, you can send customers newsletters which include
updates about your company as well as any other special promos that you
may have.
4. Distribute online press releases.
If e-mail marketing is the equivalent of mailers, then online press
releases are the equivalent of news articles printed in
newspapers. The good thing about using this form of free
Internet
marketing advertisement is that it is current and effective. You can
write a press-release type of article about something newsworthy
regarding your business or the website itself, and distribute it
through online wire services.
5. Take advantage of blog marketing.
Finally, you can use the popularity of blogs to advertise your
business. Here, you can post funny or interesting stories about a
customer’s experience regarding your product, inform online
users
about a new item that you are releasing, or just plain inform the
readers that your product is out there.
Take advantage of these five free Internet marketing advertising ideas
and experience its many benefits to your online business.
Simple Steps to Internet Advertising
This article will be assuming you already have a company website that
you want advertised in Maryland over the Internet. The techniques
described will prove useful if you don't already have a website.
Search Engine Optimization Explained
The first thing we want to do is get your existing website optimized
for the search engines. What is meant by optimized?
Keywords, search engines operate on keywords, keywords are search
terms. Keywords are what a search engine user types into a search
engine to find what they are looking for.
With that in mind, keywords are what you tell the search engine you
want to be found under. When a person searching for a product or
service types "service they're looking for", they're also going to type
in the Maryland locality they live in.
Where do you put the keywords on your site? The title. Websites have
more than one title. There is the url itself, that can be considered a
title, there is the title of the page, and there is what shows up at
the top of the browser.
So you get 3 opportunities to use the keyword, keyword phrase and
Maryland in the webpage.
If you do not add "Frederick Maryland" to your company website or
company blog, you don't stand much of a chance to being on the first
ten search term results pages if your company serves Frederick Maryland.
If you want to come up in the top ten Maryland search engine results,
you had better use the word Maryland more than once on your webpage.
You had better use the entire keyword combined with the keyword
Maryland if you want to come up in the top ten.
Why is that? Let's say a person needs a to find a printer to get
business cards printed up. If they type "printers" in a search engine
they are going to see links to where they can buy a printer. So they
get smarter and add something to the search term, for example:
printers in Maryland
Which returns this result:
Printers Directory of Maryland Printers Directory of Maryland, Find or
Locate Printers, toner, ink, cartridges, printer, cartridge, cards,
inkjet, hp, canon, drives, digital, photo, ...
This is NOT a printing company, it is a printing company directory. Why
does that come up and not a local printing company? Because the
webmaster doing the search engine optimization is more highly skilled
than the local webmasters.
Rather than try to beat the directory webmaster, I suggest you use the
directories existing page rank to help your little (by comparison)
printing company website to rank higher.
Incoming Links.
How does a search engine determine who gets to be number one and who
gets to come in second and so forth?
The precise answer to that question is a tightly kept secret within the
search engine head quarters, but it's generally known that link
popularity figures prominently in the rankings.
The term link popularity warrants an article unto itself and is beyond
the scope of this article. Google the term and see what Wikipedia says
about link popularity when finished with this article.
There are two aspects of link popularity: The total number of other
websites that carry your link on it. The quality of those websites.
If the Frederick News Post website has your link on it and the
Washington Post has your link on it, which one do you think is going to
carry more weight?
Coming back to the directory being #1 in the search engine.
As a local small business, you're not going to be able to knock that
directory out of his number one spot, but that also means your
competitor isn't going to be able to do so either.
All you can hope for is to be the only real company listed in a field
of useless links to directories. And how can you do that?
If you can't beat them, join them. Search for the directories that are
ranking high in the search terms you want to be found under and list
your website with them.
In most cases the directory is likely to have a free listing option, or
offers reciprocal linking.
For now, take all the incoming links you can get, it's not going to
hurt anything, it can only help.
David Bruce Jr is a Maryland Internet Advertising Consultant.
davidbrucejr@frederickwebpromotions.com
http://www.frederickwebpromotions.com
Article Source: http://EzineArticles.com/?expert=David_Bruce
David Bruce - EzineArticles Expert Author
Your Way to Use Free Internet Business Advertising
As I read the various forums on website development and domain names, I
am amazed at the number of people who are searching for free internet
domain names. There is no such thing as completely free domain names,
there is always a catch involved. The internet is no different than the
offline world in this regard. How many offline businesses will give you
something of value for free?
If you sign up with a host that is offering free domain names, you can
be sure your website pages will have advertising that you have no
control over, let alone make any money from. There may be other
restrictions placed on you as well, like I said, there’s no
such
thing as free internet domains!
The next obvious drawback to using free domain names, more than likely
it will be a sub-domain, not an actual domain name. For example;
yourname.hostprovider.com or hostprovider.com/yourname. How can you
possibly build any type of brand using a name like that? You
can’t!
Developing a website that generates a decent amount of targeted traffic
is quite an undertaking to say the least. What if you have success with
your free name and down the road you decide to register your own unique
domain name. What will happen to the existing traffic you have worked
so hard to generate? What will happen to your search engine indexing
and ranking that you have worked hard to achieve? If you change your
domain name midstream you will very likely loose everything you have
worked so hard to achieve. Does it still sound free?
Now if your website is a hobby site that doesn’t rely on
income
and you dabble with it when you feel like it, a free name will probably
work for you. What amazes me though is the number of people that are
developing websites for their business and want a free name!
Business and website owners must realize the internet is not a game or
passing fad that can be taken lightly. The consumer shift to the
internet is real and is here to stay. You need to establish your unique
web presence by having your own domain name. Your domain name is what
separates you from the 120 million or so websites on the internet today.
When you are doing the do diligence for your website, do not
underestimate the importance of your domain name. You may spend several
hundred or several thousand dollars to develop your website,
don’t blow it with a free domain name.
Without a domain name no one can find your website!
Most businesses, whether online or offline, rely on advertising to
drive sales. The Internet has become a top avenue to advertise, but
most companies only see it as an added expense. You may feel the same
way; however, if you would like to learn how to advertise online for
free, read on.
Unfortunately, less than 10% of websites use internet advertising and
marketing efficiently, meaning they are floundering because they are
not getting the level of traffic needed to grow and thrive. Considering
that more than 11 million searchers are performed every month using
search engines, you can see that using free internet business
advertising will help promote your business.
Instead of wasting time, money, and effort, all you need to do is use
some type of free internet business advertising medium. When done
properly, you will find that the level of traffic to your site
increases dramatically, lookers are converted into actual customers at
a higher percentage, and soon, you have tons of online publicity.
Article marketing, email or database marketing and autoresponder
marketing are effective Internet advertising methods.
Constant contact with prospective customers and your current client
base will give you a huge advantage over your competitors who are not
following up with customers. This means using a variety of options for
free internet business advertising, keeping these people posted of
sales, new products, upcoming seminars, etc. The more customer contact
you make, the more your relationship shifts from anonymous to familiar
and personal.
More and more, online companies are using articles and blogs as the
number one free internet business advertising technique. With this, you
can write solid content that readers need and want, and then submit
them to various submitter programs. Not only is this process fast and
requires practically no effort whatsoever, but it is very convenient
and doesn't cost a penny. As a result, the content of the articles
reaches a much broader audience, which in turn, increases overall sales.
Remember, because the internet is constantly changing, you need to stay
proficient in the ways you target potential customers. Using new
techniques and developments will help build your online business. Most
people who have an online business believe they have to spend a fortune
in advertising and marketing but this is untrue. Drawing more visitors
to your site is possible without having to spend a fortune thanks to
the many internet marketing options available that are free.
Keep in mind that before you use any free internet business
advertising, you have to have a great product and/or service, as well
as a great website. After all, you want visitors to enter your site,
find what they want, and be so impressed that they buy. Therefore, a
company website is the cornerstone of every online business. You can
then begin to figure out which of the many free Internet business
advertising options are right for your business.
Promoting Your Business With Free Online Advertising
For businesses
looking to obtain new customers, having an online presence is crucially
important. Today, more than ever, consumers are using the Internet
to read reviews and find new businesses nearby. Chances are that your
competition is taking advantage of these opportunities already, so
starting to increase the visibility of your site can only make you more
competitive in your market.
While pay per click services are growing in popularity, to get the most
cost effective return you should first explore opportunities in free
online advertising. With free advertising, you can expand your reach on
the web without having to worry about whether your marketing campaign
will be cost effective.
There are several types of free online ads, including placement
directed and search optimized advertising. A placement based campaign
allows you to target specific sites to promote your services such as
free online classifieds like Craig's List. Free classifieds provide you
with the ability to promote your service and link back to your website.
since you can target your ad locally, you can reach customers who are
nearby - this is especially important if you are providing a
professional service. There are also plenty of opportunities to promote
at other free classified venues such as city forums, niche sites like
Kijiji, as well as commenting on local blogs. Make sure to keep both
your site and ad placements professional, which can help convert
potential customers and begin to earn their trust; you can also improve
your conversion rate with special offers or coupons. Always install an
analytics package on your website so that you know the sources of
referring tracking, and can evaluate the success of your campaigns.
Another form of free advertising is placing a local business listing in
Google. By inputing your local address, along with details on your
company, you can ensure that you'll show up prominently when consumers
search for your company by name. This will become increasingly
important as your company becomes better known through brand
development. When constructing your web page, you should also focus on
the terms that are most likely to relate to your vertical. For example,
if you offer home remodeling services in Los Angeles, you'll want to
offer how-to tutorials for local remodeling services on your site that
will help draw visitors from search engines.
Across all of your promotion channels, you'll want to maintain a focus
on converting potential searchers into leads and converting those leads
into customers. By starting your online advertising campaign today, you
can increase your customer base and profitably grow your firm with less
risk.
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